The office score combines the office's own channels with its agent roster. Scores and coverage are based on available public data.

Barry Plant - Pakenham/Officer logo
Bronze

Barry Plant - Pakenham/Officer

Real Estate AgencyBarry Plant

11th of 43 Barry Plant offices by sales

4.4 · 458 reviews

Google

8/10 graded

Agent roster

65/100

AI visibility · Strong

Bronze
19/100
Agency ScoreScored 21 Oct 2026
BronzeSilver

26 pts to Silver

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Market footprint

Barry Plant - Pakenham/Officer is a 10-agent Barry Plant office in Catani, VIC, active across 3 suburbs, with 443 sales by its agents in the last 12 months. This is what sellers find when they compare offices in this area.

Appears for

PakenhamPrimary suburbBarry Plant11th of 43 by sales10 agents8 graded443 soldby its agents, 12 months4.4/5 on Google458 reviews

Where the office works

  • Pakenham
    3810
    6 agents
  • Officer
    3809
    3 agents
  • Catani
    3981
    1 agent

Your next moves

· Catani offices average 19

#1 of 1 office in Catani

The only scored office here so far.

Your office is scoring well across all dimensions. Keep up the consistency.

Your competitive position

Rank in

Catani

Office area

#1 of 1 scored office

The only scored office here so far.

Offices are ranked against every scored office in the same city, on the office score shown above.

Bronze

19

Office score

On par with area

19

Area avg

Posting0
Engagement3
Reputation and reviews62
Video20
Creative3
Reach0
Agent roster26
Inside Barry Plant#37 of 42 in VIC
Barry Plant average41/100 -22

Top Barry Plant offices in VIC

1
82
3
Barry Plant - Essendon

Airport West · 10 agents

74
4
Barry Plant - Reservoir

Reservoir · 1 agent

74
5
Barry Plant - Keilor East

Airport West · 5 agents

67

Ranked on office score across 42 scored Barry Plant offices in VIC.

Digital presence breakdown

· Office channels 65%, agent roster 35%
Office channels65%

Posting consistency

Office page posting cadence

0

Audience engagement

Interaction per follower on office pages

3

Reputation and reviews

Google and Facebook reviews

62

Video presence

Share of video posts, plus YouTube

20

Creative quality

Like rate on office posts

3

Reach and amplification

Organic and paid Facebook reach

0
Agent roster35%

Agent roster

Adoption and quality of your team

26

Agents at this office· 10

Graded
8 of 10
Posted, 30 days
1 of 10
Agent posts, 30 days
26
Agents with a linked profile
Instagram
4
agents
Facebook
1
agents
LinkedIn
1
agents
YouTube
0
agents
TikTok
0
agents

Social proof

Google
4.4/5

458 reviews on Google

Latest: 2 months ago

View reviews
realestate.com.au
443sold

by 10 agents, last 12 months

View office on REA
Facebook
Office page linked

Agents tracked separately

Open page

Facebook ads

No Facebook pages detected for this office

No data

What clients say · Public

Barry Plant - Pakenham/Officer has 458 reviews on Google

4.4average rating
See all on Google →
  • 2 months ago

    If you're looking for a real estate agency that consistently keeps you guessing with incompetent property managers, this is the one. The property managers have a truly unique approach to the industry, demonstrating an impressive ability to interpret tenancy laws in their own special way. Communication is always an adventure, if you can even get anything out of them. You never quite know what advice you'll receive (including a PM stating that the policies documented on Tenants Vic and Consumer.vic.gov are not true!) or who you'll end up speaking to, and there's a certain excitement in having to double-check everything yourself. Their commitment to keeping tenants informed is matched only by their talent for providing contradictory information. Overall, if you enjoy educating your own property manager on the rules they're meant to know and appreciate a rental experience filled with unnecessary challenges, you'll be thoroughly impressed. A truly memorable experience. Thanks BP.

  • 3 months ago

    It has been an absolute pleasure working with Jarrod Hutchins. He successfully leased both of our investment properties within just two weeks, delivering an outstanding result with remarkable efficiency. From the outset, the entire process was seamless, well-managed, and completely stress-free. Jarrod consistently demonstrated exceptional professionalism, expertise, and dedication throughout the leasing process. His communication was exemplary he kept us informed at every stage, responded promptly to our enquiries, and ensured complete transparency from beginning to end. His proactive approach, meticulous attention to detail, and commitment to achieving the best possible outcome exceeded our expectations. We are sincerely grateful for Jarrod's outstanding service, unwavering commitment, and genuine care in managing our properties. His knowledge of the market, strong work ethic, and client-focused approach gave us complete confidence throughout the entire process. I would highly recommend Jarrod Hutchins to anyone seeking a knowledgeable, trustworthy, and results-driven property professional. We would not hesitate to recommend him to our friends and family, and we look forward to working with him again in the future. Thank you once again, Jarrod, for your exceptional service. Wishing you continued success in your career you truly deserve it. 👏👏👏

  • 4 months ago

    We’ve had a rental property managed by the Barry Plant Berwick office for 8 years or so. Over this time there has been a large turnover of people managing our property. That had become quite a concern for us, but I must say we are very pleased with the current Manager Grace Newsham. There have been some ongoing issues with the rental of the property over the last year and Grace has done a great job keeping us up to date and trying to get everything back on track. We would highly recommend her, and hope she is valued by the business and will be staying on in the role for some time.

    Craig WGoogle

Recent posts

· Office pages, last 30 days
Office posts
0
Instagram
0
Facebook
0
YouTube
0

This LinkedIn page is shared across 44 offices. Content on a shared page counts at 50% toward each office's score.

Also used by Barry Plant Ballarat - BALLARAT, Barry Plant - Berwick, Barry Plant - Boronia, Barry Plant - Caroline Springs, Barry Plant - Craigieburn, Barry Plant Cranbourne and 37 more. An office-level page restores full credit.

This YouTube page is shared across 2 offices. Content on a shared page counts at 50% toward each office's score.

Also used by Barry Plant - Berwick. An office-level page restores full credit.

Quiet stretch

No office posts in the last 30 days. The most recent was 120 days ago. Posting consistency drops fast when the office goes quiet.

AI Search Visibility

65/100Strong

Likely to surface when buyers ask AI assistants about offices in the area.

LowHigh
Review Authority
Strong
34/ 40

Google: 458 reviews · 4.4★ · REA: 696 reviews · 5.0★

Strong review authority across plenty of credible sources for AI to cite.

Social Presence
Strong
25/ 25

IG 492 followers · FB 5,700 followers

Strong multi-platform presence (6,192 followers). Wide enough to surface in AI search.

Content Consistency
Weak
0/ 20

Office activity score: 0/100

No recent posts. Start posting consistently so AI has fresh material to index.

Paid Amplification
Growing
6/ 15

Facebook pages linked · No active ads

Even $5/day on your top posts dramatically expands AI's reach.

Recent sales activity

· Public data
Sales in last 12 months443 sold by its agents
Current listingsNot fetched yet
Primary suburbPakenham

Profile completeness

90%
  • Agency logo
  • Brand colour
  • Phone number
  • Website
  • Company LinkedIn page
  • Company Facebook page
  • Company Instagram
  • Google reviews connected
  • Facebook ads running
  • At least 2 agents graded

Office data sourced from public real estate listings and the office's own social pages. Scores calculated from publicly available activity.

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