Scores roll up from individual agent grades. Empty sections become claimable when this office is verified by a principal.

McGrath - Maroubra logo
Silver

McGrath - Maroubra

Real Estate AgencyMcGrath

Botany, NSWInstagramFacebookLinkedIn
10 agents52nd of 268 McGrath officesActive in 4 suburbs193 sold (top agents)

4.2 stars

Latest review: 3 months ago

No LinkedIn page

Add LinkedIn →

35 /100 brand avg

McGrath benchmark

9/10 graded

Agent coverage

Silver
52/100
Agency Score
SilverSilver

8 pts to Silver

Your next moves

  • 1

    Lift average score by 28 points to hit Gold

    Sellers compare offices before choosing

    Coach your weakest agents on Posting Consistency and Video Presence. These two dimensions carry the most weight and respond fastest to change.

  • 2

    Run a Facebook ads campaign

    Keeps your office in front of local vendors

    Paid reach is 40% of the Reach & Amplification dimension. A small monthly spend lifts the whole office's score.

  • 3

    Add your missing company social pages

    Vendors check your social presence

    Company LinkedIn page, Company Facebook page, Company Instagram currently empty.

Score breakdown

Posting Consistency

Avg cadence across the office

32

Audience Engagement

Avg interaction per follower

98

Reputation & Reviews

Trust signals across platforms

66

Video Presence

Share of video posts

4

Creative Quality

Visual quality and consistency

98

Reach & Amplification

Organic and paid reach

64

Social proof

GOOGLE
4.2 stars

34 Google reviews

Latest review: 3 months ago

REALESTATE.COM.AU
10 agents
193 sales last 12mo
FACEBOOK

No data

Builds trust with your local audience.

Set up page

Facebook ads

No Facebook pages detected for this office

No data

Posting & presence

Posts published (30d)
15
Active posters (30d)
3 of 10
By platform
IG 15 · FB 0
Platform inventory
Instagram
4
agents
Facebook
6
agents
LinkedIn
7
agents
YouTube
0
absent
TikTok
0
absent

AI Search Visibility

76/100Strong

Likely to surface when buyers ask AI assistants about offices in the area.

LowHigh
Review Authority
Strong
39/ 40

Google: 34 reviews · 4.2★ · REA: 557 reviews · 5.0★ · FB: 29 ratings

Strong review authority across plenty of credible sources for AI to cite.

Social Presence
Strong
25/ 25

IG 4,680 followers · FB 7,190 followers

Strong multi-platform presence (11,870 followers). Wide enough to surface in AI search.

Content Consistency
Weak
6/ 20

Office activity score: 32/100

Posting too infrequently. Aim for 3+ posts a week.

Paid Amplification
Growing
6/ 15

Facebook pages linked · No active ads

Even $5/day on your top posts dramatically expands AI's reach.

Profile completeness

40%
  • Agency logo
  • Brand color
  • Phone number
  • Website / domain
  • Company LinkedIn pageAdd LinkedIn →
  • Company Facebook pageAdd Facebook →
  • Company InstagramAdd Instagram →
  • Google reviews connected
  • Facebook ads running
  • At least 3 agents graded

Service footprint

  • Maroubra
    2035
    4 agents
  • Botany
    2019
    2 agents
  • Eastlakes
    2018
    1 agent
  • Rosebery
    2018
    1 agent
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Your competitive position

#2 of 9 offices

in Botany

Top 22% in your area#2 of 9
BottomTop
Silver

52

Office Score

+5 vs area

47

Area Avg

Posting-10 vs avg
Engagement+65 vs avg
Video-20 vs avg
Creative+70 vs avg
Reach+45 vs avg
Inside McGrath#4 of 160 in NSW

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