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McGrath Ballarat - BALLARAT CENTRAL logo
Gold

McGrath Ballarat - BALLARAT CENTRAL

Real Estate AgencyMcGrath

Alfredton, VICInstagramFacebookLinkedIn
9 agents7th of 268 McGrath officesActive in 5 suburbs566 sold (top agents)

4.9 stars

Latest review: 3 months ago

No LinkedIn page

Add LinkedIn →

35 /100 brand avg

McGrath benchmark

8/9 graded

Agent coverage

Gold
63/100
Agency Score
GoldGold

17 pts to Gold

Your next moves

  • 1

    Lift average score by 17 points to hit Gold

    Sellers compare offices before choosing

    Coach your weakest agents on Posting Consistency and Video Presence. These two dimensions carry the most weight and respond fastest to change.

  • 2

    Run a Facebook ads campaign

    Keeps your office in front of local vendors

    Paid reach is 40% of the Reach & Amplification dimension. A small monthly spend lifts the whole office's score.

  • 3

    Add your missing company social pages

    Vendors check your social presence

    Company LinkedIn page, Company Facebook page, Company Instagram currently empty.

Score breakdown

Posting Consistency

Avg cadence across the office

72

Audience Engagement

Avg interaction per follower

82

Reputation & Reviews

Trust signals across platforms

75

Video Presence

Share of video posts

2

Creative Quality

Visual quality and consistency

82

Reach & Amplification

Organic and paid reach

49

Social proof

GOOGLE
4.9 stars

287 Google reviews

Latest review: 3 months ago

REALESTATE.COM.AU
9 agents
566 sales last 12mo
FACEBOOK

No data

Builds trust with your local audience.

Set up page

Facebook ads

No Facebook pages detected for this office

No data

Posting & presence

Posts published (30d)
4
Active posters (30d)
1 of 9
By platform
IG 4 · FB 0
Platform inventory
Instagram
3
agents
Facebook
9
agents
LinkedIn
2
agents
YouTube
0
absent
TikTok
0
absent

AI Search Visibility

85/100Strong

Likely to surface when buyers ask AI assistants about offices in the area.

LowHigh
Review Authority
Strong
40/ 40

Google: 287 reviews · 4.9★ · REA: 642 reviews · 5.0★ · FB: 13 ratings

Strong review authority across plenty of credible sources for AI to cite.

Social Presence
Strong
25/ 25

IG 507 followers · FB 7,631 followers

Strong multi-platform presence (8,138 followers). Wide enough to surface in AI search.

Content Consistency
Strong
14/ 20

Office activity score: 72/100

Excellent consistency. Your activity stays fresh in AI's index.

Paid Amplification
Growing
6/ 15

Facebook pages linked · No active ads

Even $5/day on your top posts dramatically expands AI's reach.

Profile completeness

40%
  • Agency logo
  • Brand color
  • Phone number
  • Website / domain
  • Company LinkedIn pageAdd LinkedIn →
  • Company Facebook pageAdd Facebook →
  • Company InstagramAdd Instagram →
  • Google reviews connected
  • Facebook ads running
  • At least 3 agents graded

Service footprint

  • Ballarat Central
    3350
    3 agents
  • Alfredton
    3350
    2 agents
  • Buninyong
    3357
    2 agents
  • Ballarat East
    3350
    1 agent
  • Wendouree
    3355
    1 agent
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Your competitive position

#1 of 11 offices

in Alfredton

Top 9% in your area#1 of 11
BottomTop
Gold

63

Office Score

+11 vs area

52

Area Avg

Posting+25 vs avg
Engagement+46 vs avg
Video-24 vs avg
Creative+51 vs avg
Reach+28 vs avg
Inside McGrath#2 of 39 in VIC

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