The office score combines the office's own channels with its agent roster. Scores and coverage are based on available public data.

McGrath Ballarat - BALLARAT CENTRAL logo
Gold

McGrath Ballarat - BALLARAT CENTRAL

Real Estate AgencyMcGrath

7th of 150 McGrath offices by sales

4.8 · 305 reviews

Google

9/9 graded

Agent roster

71/100

AI visibility · Strong

Gold
71/100
Agency ScoreScored 21 Oct 2026
GoldPlatinum

9 pts to Platinum

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Market footprint

McGrath Ballarat - BALLARAT CENTRAL is a 9-agent McGrath office in Alfredton, VIC, active across 5 suburbs, with 566 sales by its agents in the last 12 months. This is what sellers find when they compare offices in this area.

Appears for

Ballarat CentralPrimary suburbMcGrath7th of 150 by sales9 agents9 graded566 soldby its agents, 12 months4.8/5 on Google305 reviews

Where the office works

  • Ballarat Central
    3350
    3 agents
  • Alfredton
    3350
    2 agents
  • Buninyong
    3357
    2 agents
  • Ballarat East
    3350
    1 agent
  • Wendouree
    3355
    1 agent

Your next moves

· Alfredton offices average 37

#1 of 11 offices in Alfredton

14 points clear of #2.

1

Ask recent sellers for a Google review

+1

Reviews are the first thing a seller checks, and the top signal AI uses to recommend offices.

Reputation and reviews scoreYou78vsAverage of #2 to #481

Matching them adds about 1 point to your overall score and keeps you clear at #1.

Your competitive position

Rank in

Alfredton

Office area

#1 of 11 scored offices

14 points clear of #2.

Offices are ranked against every scored office in the same city, on the office score shown above.

Top 9% in your area#1 of 11
BottomTop
Gold

71

Office score

+34 vs area

37

Area avg

PostingNo data
EngagementNo data
Reputation and reviews+16 vs avg
VideoNo data
CreativeNo data
ReachNo data
Agent roster+45 vs avg
Inside McGrath#1 of 24 in VIC
McGrath average37/100 +34

Top offices in Alfredton

Office scores combine each office's own channels with its agent roster.

Digital presence breakdown

· Office channels 65%, agent roster 35%
Office channels65%

Posting consistency

Office page posting cadence

No data

Audience engagement

Interaction per follower on office pages

No data

Reputation and reviews

Google and Facebook reviews

78

Video presence

Share of video posts, plus YouTube

No data

Creative quality

Like rate on office posts

No data

Reach and amplification

Organic and paid Facebook reach

No data
Agent roster35%

Agent roster

Adoption and quality of your team

69

Agents at this office· 9

Graded
9 of 9
Posted, 30 days
5 of 9
Agent posts, 30 days
34
Agents with a linked profile
Instagram
3
agents
Facebook
9
agents
LinkedIn
2
agents
YouTube
0
agents
TikTok
0
agents

Social proof

Google
4.8/5

305 reviews on Google

Latest: 2 months ago

View reviews
realestate.com.au
566sold

by 9 agents, last 12 months

View office on REA
Facebook
Office page linked

Agents tracked separately

Open page

Facebook ads

No Facebook pages detected for this office

No data

What clients say · Public

McGrath Ballarat - BALLARAT CENTRAL has 305 reviews on Google

4.8average rating
See all on Google →
  • 2 months ago

    We couldn’t recommend Matt Bowditch highly enough! He made the whole process of selling our home incredibly easy and stress free. Our house sold off market and super quickly, which was exactly the outcome we were hoping for. Matt’s communication was excellent throughout the entire process. He kept us informed every step of the way, was always easy to reach, and handled everything with professionalism. The entire process was smooth, efficient and straightforward.

    TiffanyGoogle
  • 3 months ago

    We are repeat customers and wouldn’t go with another agent. Without a doubt Sean is the best in Ballarat and we can’t thank him enough for his professionalism and getting us the best result we could have hoped for. He made the whole process as seamless as possible. Two thumbs up and 10 stars

  • 4 months ago

    I can’t recommend Tony Zelencich highly enough. My Brown Hill block had been listed with another well-known Ballarat agency for almost three years without success. Once McGrath Ballarat took over and Tony was appointed as the selling agent, the experience was completely different. Tony was professional, proactive, communicated regularly, and had a clear strategy from day one. Most importantly, he achieved what others couldn’t — he sold the property within just two weeks of taking it on. Throughout the process, Tony kept me informed, provided honest advice, and made the entire sale stress-free. His knowledge of the Ballarat market, work ethic, and commitment to getting results were outstanding. If you’re looking for an agent who genuinely works hard for his clients and delivers results, I would have no hesitation in recommending Tony and the McGrath team. Thanks again, Tony. Fantastic result and a great experience from start to finish!

Recent posts

· Office pages, last 30 days
Office posts
0
Instagram
0
Facebook
0
YouTube
0

This LinkedIn page is shared across 85 offices. Content on a shared page counts at 50% toward each office's score.

Also used by McGrath - Albury/Wodonga, McGrath - Avoca Beach, McGrath - Ballina/Lennox Head/Alstonville, McGrath - Balmain, McGrath - Berowra, McGrath - Beverly Hills and 78 more. An office-level page restores full credit.

No posts collected yet

We've found the office pages but haven't scanned their posts yet. Check back in 24 hours.

AI Search Visibility

71/100Strong

Likely to surface when buyers ask AI assistants about offices in the area.

LowHigh
Review Authority
Strong
40/ 40

Google: 305 reviews · 4.8★ · REA: 642 reviews · 5.0★ · FB: 13 ratings

Strong review authority across plenty of credible sources for AI to cite.

Social Presence
Strong
25/ 25

IG 507 followers · FB 7,631 followers

Strong multi-platform presence (8,138 followers). Wide enough to surface in AI search.

Content Consistency
Weak
0/ 20

Office activity score: 0/100

No recent posts. Start posting consistently so AI has fresh material to index.

Paid Amplification
Growing
6/ 15

Facebook pages linked · No active ads

Even $5/day on your top posts dramatically expands AI's reach.

Recent sales activity

· Public data
Sales in last 12 months566 sold by its agents
Current listingsNot fetched yet
Primary suburbBallarat Central

Profile completeness

80%
  • Agency logo
  • Brand colour
  • Phone number
  • Website
  • Company LinkedIn page
  • Company Facebook page
  • Company InstagramAdd Instagram →
  • Google reviews connected
  • Facebook ads running
  • At least 2 agents graded

Office data sourced from public real estate listings and the office's own social pages. Scores calculated from publicly available activity.

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