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McGrath - Blacktown logo
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McGrath - Blacktown

Real Estate AgencyMcGrath

Blacktown, NSWInstagramFacebookLinkedIn
14 agents23rd of 268 McGrath officesActive in 5 suburbs346 sold (top agents)

4.6 stars

Latest review: 2 months ago

No LinkedIn page

Add LinkedIn

35 /100 brand avg

McGrath benchmark

14/14 graded

Agent coverage

Bronze
26/100
Agency Score
BronzeSilver

34 pts to Silver

Your next moves

  • 1

    Lift average score by 54 points to hit Gold

    Sellers compare offices before choosing

    Coach your weakest agents on Posting Consistency and Video Presence. These two dimensions carry the most weight and respond fastest to change.

  • 2

    Ask recent sellers for a Google review

    Stays visible in local search

    Your review count is solid but the Reputation score has room to grow. A steady drip of new reviews keeps your agency ranking above quieter competitors.

  • 3

    Run a Facebook ads campaign

    Keeps your office in front of local vendors

    Paid reach is 40% of the Reach & Amplification dimension. A small monthly spend lifts the whole office's score.

Score breakdown

Posting Consistency

Avg cadence across the office

12

Audience Engagement

Avg interaction per follower

100

Reputation & Reviews

Trust signals across platforms

46

Video Presence

Share of video posts

7

Creative Quality

Visual quality and consistency

95

Reach & Amplification

Organic and paid reach

60

Social proof

GOOGLE
4.6 stars

148 Google reviews

Latest review: 2 months ago

REALESTATE.COM.AU
14 agents
349 sales last 12mo
FACEBOOK

No data

Builds trust with your local audience.

Set up page

Facebook ads

No Facebook pages detected for this office

No data

Posting & presence

Posts published (30d)
3
Active posters (30d)
1 of 14
By platform
IG 3 · FB 0
Platform inventory
Instagram
10
agents
Facebook
3
agents
LinkedIn
4
agents
YouTube
0
absent
TikTok
0
absent

AI Search Visibility

68/100Strong

Likely to surface when buyers ask AI assistants about offices in the area.

LowHigh
Review Authority
Strong
35/ 40

Google: 148 reviews · 4.6★ · REA: 383 reviews · 5.0★

Strong review authority across plenty of credible sources for AI to cite.

Social Presence
Strong
25/ 25

IG 8,568 followers · FB 330 followers

Strong multi-platform presence (8,898 followers). Wide enough to surface in AI search.

Content Consistency
Weak
2/ 20

Office activity score: 12/100

Posting too infrequently. Aim for 3+ posts a week.

Paid Amplification
Growing
6/ 15

Facebook pages linked · No active ads

Even $5/day on your top posts dramatically expands AI's reach.

Profile completeness

40%
  • Agency logo
  • Brand color
  • Phone number
  • Website / domain
  • Company LinkedIn pageAdd LinkedIn
  • Company Facebook pageAdd Facebook
  • Company InstagramAdd Instagram
  • Google reviews connected
  • Facebook ads running
  • At least 3 agents graded

Service footprint

  • ST MARYS
    2760
    4 agents
  • DOONSIDE
    2767
    3 agents
  • HEBERSHAM
    2770
    3 agents
  • MOUNT DRUITT
    2770
    3 agents
  • DEAN PARK
    2761
    2 agents
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Your competitive position

#15 of 27 offices

in Blacktown

Top 56% in your area#15 of 27
BottomTop
Bronze

26

Office Score

-18 vs area

44

Area Avg

Posting-28 vs avg
Engagement+69 vs avg
Video-15 vs avg
Creative+69 vs avg
Reach+42 vs avg
Inside McGrath#69 of 160 in NSW

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