The office score combines the office's own channels with its agent roster. Scores and coverage are based on available public data.
Lucas Mills Real Estate - NORTH MELBOURNE
Real Estate Agency · Independent office
5.0 · 9 reviews
1/2 graded
Agent roster
37/100
AI visibility · Building
27 pts to Silver
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- Full breakdown across all 7 score dimensions
- Office next moves with point maths
- Agent leaderboard inside your office
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Market footprint
Lucas Mills Real Estate - NORTH MELBOURNE is a 2-agent independent office in North Melbourne, VIC, active across 2 suburbs, with 67 sales by its agents in the last 12 months. This is what sellers find when they compare offices in this area.
Appears for
Where the office works
- West Melbourne30032 agents
- North Melbourne30511 agent
Your next moves
· North Melbourne offices average 28#3 of 6 offices in North Melbourne
38 points behind #2, 46 points behind #1.
Get more of your agents posting
+36Roster adoption and quality are 35% of the office score. A team where everyone is switched on beats one or two stars carrying the rest.
Matching them adds about 36 points to your overall score, closing in on #2.
Ask recent sellers for a Google review
+6Reviews are the first thing a seller checks, and the top signal AI uses to recommend offices.
Matching them adds about 6 points to your overall score, closing in on #2.
Your competitive position
Rank in
North Melbourne
Office area#3 of 6 scored offices
38 points behind #2, 46 points behind #1.
Offices are ranked against every scored office in the same city, on the office score shown above.
18
Office score
-10 vs area28
Area avg
Top offices in North Melbourne
Office scores combine each office's own channels with its agent roster.
Digital presence breakdown
· Office channels 65%, agent roster 35%Posting consistency
Office page posting cadence
Audience engagement
Interaction per follower on office pages
Reputation and reviews
Google and Facebook reviews
Video presence
Share of video posts, plus YouTube
Creative quality
Like rate on office posts
Reach and amplification
Organic and paid Facebook reach
Agent roster
Adoption and quality of your team
Agents at this office· 2
Social proof
Facebook ads
No Facebook pages detected for this office
What clients say · Public
Lucas Mills Real Estate - NORTH MELBOURNE has 9 reviews on Google
- 3 months ago
I had a great experience selling my place with Lucas Mills and the team. They were honest, easy to deal with, and made the whole process hassle-free. They had a clear strategy from the start, kept me updated throughout, and worked hard to get a great result. My wife and I are now upsizing and looking to purchase in North Melb/ West Melb. We look forward to working with Lucas again and hopefully purchasing our next home through him, with the confidence of having someone who really knows the area.
- 9 months ago
Lucas helped my partner and me purchase our first home late last year. We had a fantastic experience with Lucas — he was a prompt and clear communicator and an absolute pleasure to deal with. I had quite a few questions about the property, and Lucas went above and beyond to obtain the answers. We met many real estate agents throughout our journey to purchasing our home, and Lucas was by far the most genuine agent we encountered.
- 10 months ago
We had a great experience with Lucas as our local real estate agent. His communication was excellent throughout the entire process — clear, prompt, and always keeping us informed. His local knowledge is outstanding, which gave us real confidence in every decision. Lucas was professional, reliable, and genuinely went the extra mile to make sure everything ran smoothly. Nothing was ever too much trouble, no matter how small the request. We truly appreciated his dedication and support and would highly recommend Lucas to anyone looking for a trustworthy and capable agent.
Recent posts
· Office pages, last 30 daysNo posts collected yet
We've found the office pages but haven't scanned their posts yet. Check back in 24 hours.
AI Search Visibility
Strengthen content consistency and paid amplification across the office to boost AI recommendations.
Google: 9 reviews · 5.0★ · REA: 52 reviews · 5.0★
9 Google reviews. Agents with 20+ surface much more often. Keep asking.
IG present
Instagram found, no Facebook page. Facebook adds a trust signal LLMs weight heavily.
Office activity score: 0/100
No recent posts. Start posting consistently so AI has fresh material to index.
No Facebook page detected
No Facebook page. A page plus a small ad budget feeds straight into AI search.
Recent sales activity
· Public dataProfile completeness
- Agency logo
- Brand colour
- Phone number
- Website
- Company LinkedIn pageAdd LinkedIn →
- Company Facebook pageAdd Facebook →
- Company Instagram
- Google reviews connected
- Facebook ads running
- At least 2 agents graded
Office data sourced from public real estate listings and the office's own social pages. Scores calculated from publicly available activity.
See your full agency grade. Free.
Verify as the principal of Lucas Mills Real Estate - NORTH MELBOURNE to unlock your full breakdown, next moves and agent roster.
- Full breakdown across all 7 score dimensions
- Office next moves with point maths
- Agent leaderboard inside your office
- Verified by SMS to your principal mobile
- Free during beta, takes 2 minutes
Not the principal? Forward this page to them.
An agent here? Get your own grade →
Your competitive position
Rank in
North Melbourne
Office area#3 of 6 scored offices
38 points behind #2, 46 points behind #1.
Offices are ranked against every scored office in the same city, on the office score shown above.
18
Office score
-10 vs area28
Area avg
Top offices in North Melbourne
Office scores combine each office's own channels with its agent roster.