The office score combines the office's own channels with its agent roster. Scores and coverage are based on available public data.

Real Estate Agency · Laing+Simmons
4.8 · 162 reviews
8/8 graded
Agent roster
71/100
AI visibility · Strong
4 pts to Gold
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Laing+Simmons - Armidale is a 8-agent Laing+Simmons office in Armidale, NSW, active across 3 suburbs, with 443 sales by its agents in the last 12 months. This is what sellers find when they compare offices in this area.
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Where the office works
#1 of 11 offices in Armidale
21 points clear of #2.
Your office is scoring well across all dimensions. Keep up the consistency.
Rank in
Armidale
Office area#1 of 11 scored offices
21 points clear of #2.
Offices are ranked against every scored office in the same city, on the office score shown above.
56
Office score
+39 vs area17
Area avg
Office scores combine each office's own channels with its agent roster.
Posting consistency
Office page posting cadence
Audience engagement
Interaction per follower on office pages
Reputation and reviews
Google and Facebook reviews
Video presence
Share of video posts, plus YouTube
Creative quality
Like rate on office posts
Reach and amplification
Organic and paid Facebook reach
Agent roster
Adoption and quality of your team
We had a fantastic experience with Bella. She was honest and realistic about the sale price from the beginning, which we really appreciated. Once Bella became our main point of contact, the whole process was seamless. She kept us updated every step of the way, followed things up without us having to ask and genuinely looked after us throughout the sale. Bella was responsive, genuine and professional. We couldn’t recommend her highly enough. Thank you Bella!
Lachie Sewell was outstanding throughout the sale of my home at 50 Kirkwood St, Armidale. From start to finish, his communication was clear, consistent, and reassuring, which made the whole process feel much more manageable. Lachie brought a strong understanding of the local market and gave practical, well-informed advice that helped shape a flexible and effective sales plan. He was professional, approachable, and always willing to adapt where needed, which I really appreciated. His negotiation skills were excellent, and I felt confident knowing he was working hard to achieve the best possible outcome. Lachie handled everything with care, professionalism, and genuine commitment. I would happily recommend him to anyone looking for an agent who is knowledgeable, responsive, and easy to work with.
We sold our house in April 2026 and could not be happier with the service and communication we received with Lachie and the team. It was the most straight forward and flawless sell we have ever had. Had a great understanding of the market and was able to clearly deliver on his promises. The whole team was very helpful and we’re very grateful for their expertise and professionalism
This Facebook page is shared across 6 offices. Content on a shared page counts at 50% toward each office's score.
Also used by Laing+Simmons - Artarmon, Laing+Simmons Hunters Hill, Laing+Simmons - Kings Langley, Laing+Simmons - Regents Park | Berala, Laing+Simmons - St George. An office-level page restores full credit.
This LinkedIn page is shared across 9 offices. Content on a shared page counts at 50% toward each office's score.
Also used by Laing+Simmons CBD | Surry Hills - SYDNEY, Laing + Simmons Glenwood l Stanhope Gardens, Laing+Simmons - Kings Langley, Laing+Simmons - Narrabeen | The Forest, Laing+Simmons - Pennant Hills, Laing + Simmons Quakers Hill and 2 more. An office-level page restores full credit.
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Likely to surface when buyers ask AI assistants about offices in the area.
Google: 162 reviews · 4.8★ · REA: 685 reviews · 5.0★ · FB: 13 ratings
Strong review authority across plenty of credible sources for AI to cite.
IG 1,273 followers · FB 3,981 followers
Strong multi-platform presence (5,254 followers). Wide enough to surface in AI search.
Office activity score: 0/100
No recent posts. Start posting consistently so AI has fresh material to index.
Facebook pages linked · No active ads
Even $5/day on your top posts dramatically expands AI's reach.
Office data sourced from public real estate listings and the office's own social pages. Scores calculated from publicly available activity.
Verify as the principal of Laing+Simmons - Armidale to unlock your full breakdown, next moves and agent roster.
Not the principal? Forward this page to them.
An agent here? Get your own grade →
Rank in
Armidale
Office area#1 of 11 scored offices
21 points clear of #2.
Offices are ranked against every scored office in the same city, on the office score shown above.
56
Office score
+39 vs area17
Area avg
Office scores combine each office's own channels with its agent roster.