Scores roll up from individual agent grades. Empty sections become claimable when this office is verified by a principal.

BigginScott - Richmond logo
Silver

BigginScott - Richmond

Real Estate AgencyBigginScott

Richmond, VICInstagramFacebookLinkedIn
14 agents1st of 14 BigginScott officesActive in 1 suburb708 sold (top agents)

No reviews yet

Connect Google →

No LinkedIn page

Add LinkedIn →

59 /100 brand avg

BigginScott benchmark

9/14 graded

Agent coverage

Silver
50/100
Agency Score
SilverSilver

10 pts to Silver

Your next moves

  • 1

    Lift average score by 30 points to hit Gold

    Sellers compare offices before choosing

    Coach your weakest agents on Posting Consistency and Video Presence. These two dimensions carry the most weight and respond fastest to change.

  • 2

    Connect your Google Business profile

    Vendors choose agencies with reviews

    Reviews are the first thing a vendor checks when shortlisting agencies. Setting this up takes 5 minutes once you verify with Google.

  • 3

    Run a Facebook ads campaign

    Keeps your office in front of local vendors

    Paid reach is 40% of the Reach & Amplification dimension. A small monthly spend lifts the whole office's score.

Score breakdown

Posting Consistency

Avg cadence across the office

38

Audience Engagement

Avg interaction per follower

91

Reputation & Reviews

Trust signals across platforms

70

Video Presence

Share of video posts

0

Creative Quality

Visual quality and consistency

91

Reach & Amplification

Organic and paid reach

55

Social proof

GOOGLE

No data

Top signal for AI search visibility.

Set up profile
REALESTATE.COM.AU
14 agents
708 sales last 12mo
FACEBOOK

No data

Builds trust with your local audience.

Set up page

Facebook ads

No Facebook pages detected for this office

No data

Posting & presence

Posts published (30d)
-
Active posters (30d)
-
By platform
-
Platform inventory
Instagram
8
agents
Facebook
9
agents
LinkedIn
13
agents
YouTube
0
absent
TikTok
0
absent

AI Search Visibility

57/100Building

Strengthen content consistency and paid amplification across the office to boost AI recommendations.

LowHigh
Review Authority
Growing
20/ 40

Google: not connected · REA: 751 reviews · 5.0★ · FB: 4 ratings

No Google reviews. Set up a Google Business Profile. It's the strongest signal.

Social Presence
Strong
23/ 25

IG 161 followers · FB 4,204 followers

Strong multi-platform presence (4,365 followers). Wide enough to surface in AI search.

Content Consistency
Growing
8/ 20

Office activity score: 38/100

Posting regularly. Bump to 5+ a week to maximise pickup.

Paid Amplification
Growing
6/ 15

Facebook pages linked · No active ads

Even $5/day on your top posts dramatically expands AI's reach.

Profile completeness

30%
  • Agency logo
  • Brand color
  • Phone number
  • Website / domain
  • Company LinkedIn pageAdd LinkedIn →
  • Company Facebook pageAdd Facebook →
  • Company InstagramAdd Instagram →
  • Google reviews connectedConnect Google →
  • Facebook ads running
  • At least 3 agents graded

Service footprint

  • Richmond
    3121
    14 agents
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Your competitive position

#1 of 5 offices

in Richmond

Top 20% in your area#1 of 5
BottomTop
Silver

50

Office Score

On par with area

50

Area Avg

Posting-7 vs avg
Engagement+56 vs avg
Video-25 vs avg
Creative+61 vs avg
Reach+35 vs avg
Inside BigginScott#9 of 14 in VIC

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