Scores roll up from individual agent grades. Empty sections become claimable when this office is verified by a principal.

Marshall White - Boroondara logo
Silver

Marshall White - Boroondara

Real Estate AgencyMarshall White

Balwyn, VICInstagramFacebookLinkedIn
38 agents1st of 15 Marshall White officesActive in 5 suburbs551 sold (top agents)

4.6 stars

Latest review: 2 months ago

Live · LinkedIn page

Company page

63 /100 brand avg

Marshall White benchmark

21/38 graded

Agent coverage

Silver
57/100
Agency Score
SilverSilver

3 pts to Silver

Your next moves

  • 1

    Lift average score by 23 points to hit Gold

    Sellers compare offices before choosing

    Coach your weakest agents on Posting Consistency and Video Presence. These two dimensions carry the most weight and respond fastest to change.

  • 2

    Run a Facebook ads campaign

    Keeps your office in front of local vendors

    Paid reach is 40% of the Reach & Amplification dimension. A small monthly spend lifts the whole office's score.

  • 3

    Add your missing company social pages

    Vendors check your social presence

    Company Instagram currently empty.

Score breakdown

Posting Consistency

Avg cadence across the office

54

Audience Engagement

Avg interaction per follower

82

Reputation & Reviews

Trust signals across platforms

81

Video Presence

Share of video posts

4

Creative Quality

Visual quality and consistency

77

Reach & Amplification

Organic and paid reach

49

Posting & presence

Posts published (30d)
-
Active posters (30d)
-
By platform
-
Platform inventory
Instagram
11
agents
Facebook
24
agents
LinkedIn
28
agents
YouTube
0
absent
TikTok
0
absent

AI Search Visibility

73/100Strong

Likely to surface when buyers ask AI assistants about offices in the area.

LowHigh
Review Authority
Strong
35/ 40

Google: 360 reviews · 4.6★ · REA: 1,433 reviews · 5.0★

Strong review authority across plenty of credible sources for AI to cite.

Social Presence
Strong
21/ 25

IG 511 followers · FB 663 followers

Strong multi-platform presence (1,174 followers). Wide enough to surface in AI search.

Content Consistency
Growing
11/ 20

Office activity score: 54/100

Posting regularly. Bump to 5+ a week to maximise pickup.

Paid Amplification
Growing
6/ 15

Facebook pages linked · No active ads

Even $5/day on your top posts dramatically expands AI's reach.

Profile completeness

80%
  • Agency logo
  • Brand color
  • Phone number
  • Website / domain
  • Company LinkedIn page
  • Company Facebook page
  • Company InstagramAdd Instagram →
  • Google reviews connected
  • Facebook ads running
  • At least 3 agents graded

Service footprint

  • Hawthorn
    3122
    8 agents
  • Hawthorn East
    3123
    6 agents
  • Kew
    3101
    6 agents
  • Balwyn North
    3104
    4 agents
  • Balwyn
    3103
    3 agents
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Your competitive position

#2 of 11 offices

in Balwyn

Top 18% in your area#2 of 11
BottomTop
Silver

57

Office Score

+11 vs area

46

Area Avg

Posting+13 vs avg
Engagement+50 vs avg
Video-19 vs avg
Creative+49 vs avg
Reach+31 vs avg
Inside Marshall White#7 of 15 in VIC

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