The office score combines the office's own channels with its agent roster. Scores and coverage are based on available public data.

Keystone Real Estate - MELBOURNE logo
Bronze

Keystone Real Estate - MELBOURNE

Real Estate AgencyIndependent office

Docklands, VICkeystonerealestate.com.auInstagramFacebookLinkedInYouTube

4.9 · 86 reviews

Google

3/3 graded

Agent roster

66/100

AI visibility · Strong

Bronze
22/100
Agency ScoreScored 15 Oct 2026
BronzeSilver

23 pts to Silver

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Market footprint

Keystone Real Estate - MELBOURNE is a 3-agent independent office in Docklands, VIC, active across 2 suburbs, with 26 sales by its agents in the last 12 months. This is what sellers find when they compare offices in this area.

Appears for

MelbournePrimary suburbIndependentSingle office3 agents3 graded26 soldby its agents, 12 months4.9/5 on Google86 reviews

Where the office works

  • Melbourne
    3000
    2 agents
  • Docklands
    3008
    1 agent

Your next moves

· Docklands offices average 18

#6 of 24 offices in Docklands

30 points behind #1.

1

Get more of your agents posting

+10 to #4

Roster adoption and quality are 35% of the office score. A team where everyone is switched on beats one or two stars carrying the rest.

Agent roster scoreYou11vsAverage of #3 to #424

Matching them adds about 10 points to your overall score, enough to take #4.

2

Ask recent sellers for a Google review

+1

Reviews are the first thing a seller checks, and the top signal AI uses to recommend offices.

Reputation and reviews scoreYou54vsAverage of #3 to #457

Matching them adds about 1 point to your overall score, closing in on #5.

Your competitive position

Rank in

Docklands

Office area

#6 of 24 scored offices

30 points behind #1.

Offices are ranked against every scored office in the same city, on the office score shown above.

Top 25% in your area#6 of 24
BottomTop
Bronze

22

Office score

+4 vs area

18

Area avg

PostingNo data
EngagementNo data
Reputation and reviews+17 vs avg
VideoNo data
CreativeNo data
ReachNo data
Agent roster-1 vs avg

Top offices in Docklands

Office scores combine each office's own channels with its agent roster.

Digital presence breakdown

· Office channels 65%, agent roster 35%
Office channels65%

Posting consistency

Office page posting cadence

No data

Audience engagement

Interaction per follower on office pages

No data

Reputation and reviews

Google and Facebook reviews

54

Video presence

Share of video posts, plus YouTube

No data

Creative quality

Like rate on office posts

No data

Reach and amplification

Organic and paid Facebook reach

No data
Agent roster35%

Agent roster

Adoption and quality of your team

11

Agents at this office· 3

Graded
3 of 3
Posted, 30 days
-
Agent posts, 30 days
-
Agents with a linked profile
Instagram
1
agents
Facebook
2
agents
LinkedIn
2
agents
YouTube
0
agents
TikTok
0
agents

Social proof

Google
4.9/5

86 reviews on Google

Latest: 3 months ago

View reviews
realestate.com.au
26sold

by 3 agents, last 12 months

View office on REA
Facebook

No data

Builds trust with your local audience.

Set up page

Facebook ads

No Facebook pages detected for this office

No data

What clients say · Public

Keystone Real Estate - MELBOURNE has 86 reviews on Google

4.9average rating
See all on Google →
  • 3 months ago

    I cannot recommend Richard and Keystone Real Estate highly enough. Having previously lived in and sold an apartment in the same Melbourne CBD building through Richard, I already knew the exceptional level of professionalism, integrity and dedication he brings to every client. When the opportunity arose to purchase in the building again, there was no one else I trusted. Richard understood exactly what I was looking for and worked tirelessly to help me secure the perfect apartment. Thanks to his expertise, guidance and genuine commitment, I couldn’t be happier with the outcome. Richard’s knowledge of his properties and the Melbourne CBD and Docklands market is second to none. He doesn’t simply show you an apartment—he takes the time to understand your lifestyle, your needs and what is truly important to you. He walks you through every detail, answers every question with honesty, and provides the information and confidence needed to make such an important decision. What truly sets Richard apart is the genuine care he has for his clients. He is approachable, responsive, patient and always willing to make time. From the very beginning, I felt that my needs and best interests were his priority. His advice was thoughtful, honest and authentic, and I always felt supported throughout the entire process. Richard is passionate about what he does, and that passion is reflected in every interaction. His professionalism, integrity and commitment to exceptional service are outstanding, making what can often be a stressful experience feel positive, exciting and rewarding. Thank you, Richard, for going above and beyond and for helping me find the perfect apartment. If you are looking to buy or sell property in Melbourne’s CBD or Docklands, I wholeheartedly recommend Richard Pay and Keystone Real Estate. Richard’s expertise, honesty and dedication to his clients make him a true standout in the industry, and Keystone Real Estate is fortunate to have such an exceptional leader at the helm.

  • 3 months ago

    Used Keystone Real Estate for the second time to sell my property, Richards was excellent. i asked 3 agencies to give me appraisals, his fees was most competitive, but no skipping on work. done a good job in this tough market, did not promised unrealistic results. would use him again. one extra Richard offered is computer staging that was useful for apartment sell

  • 5 months ago

    Mithra Ghazipour was by far the most comprehensive, efficient and overall professional property manager I have ever encountered in over a decade of tenanting properties in Melbourne. She is always attentive and takes calls and returns them immediately. Incredibly kind, helpful and compassionate to not only me, but my family, as I had to break-lease early given health and unforeseen circumstances. Could not recommend her highly enough for any future listings or a lease you may be considering signing as a tenant. 5 out of 5 stars!

AI Search Visibility

66/100Strong

Likely to surface when buyers ask AI assistants about offices in the area.

LowHigh
Review Authority
Strong
39/ 40

Google: 86 reviews · 4.9★ · REA: 25 reviews · 5.0★ · FB: 17 ratings

Strong review authority across plenty of credible sources for AI to cite.

Social Presence
Strong
21/ 25

IG present · FB 650 followers

Strong multi-platform presence (650 followers). Wide enough to surface in AI search.

Content Consistency
Weak
0/ 20

Office activity score: 0/100

No recent posts. Start posting consistently so AI has fresh material to index.

Paid Amplification
Growing
6/ 15

Facebook pages linked · No active ads

Even $5/day on your top posts dramatically expands AI's reach.

Recent sales activity

· Public data
Sales in last 12 months26 sold by its agents
Current listingsNot fetched yet
Primary suburbMelbourne

Profile completeness

60%
  • Agency logo
  • Brand colour
  • Phone number
  • Website
  • Company LinkedIn pageAdd LinkedIn →
  • Company Facebook pageAdd Facebook →
  • Company InstagramAdd Instagram →
  • Google reviews connected
  • Facebook ads running
  • At least 2 agents graded

Office data sourced from public real estate listings and the office's own social pages. Scores calculated from publicly available activity.

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