Scores roll up from individual agent grades. Empty sections become claimable when this office is verified by a principal.

Lucas - Melbourne & Docklands logo
Silver

Lucas - Melbourne & Docklands

Real Estate AgencyLucas

Docklands, VICInstagramFacebookLinkedInYouTube
9 agentsActive in 1 suburb481 sold (top agents)

4.6 stars

Latest review: 4 months ago

No LinkedIn page

Add LinkedIn →

51 /100 brand avg

Lucas benchmark

4/9 graded

Agent coverage

Silver
51/100
Agency Score
SilverSilver

9 pts to Silver

Your next moves

  • 1

    Lift average score by 29 points to hit Gold

    Sellers compare offices before choosing

    Coach your weakest agents on Posting Consistency and Video Presence. These two dimensions carry the most weight and respond fastest to change.

  • 2

    Run a Facebook ads campaign

    Keeps your office in front of local vendors

    Paid reach is 40% of the Reach & Amplification dimension. A small monthly spend lifts the whole office's score.

  • 3

    Add your missing company social pages

    Vendors check your social presence

    Company LinkedIn page, Company Facebook page, Company Instagram currently empty.

Score breakdown

Posting Consistency

Avg cadence across the office

0

Audience Engagement

Avg interaction per follower

74

Reputation & Reviews

Trust signals across platforms

93

Video Presence

Share of video posts

43

Creative Quality

Visual quality and consistency

58

Reach & Amplification

Organic and paid reach

60

Social proof

GOOGLE
4.6 stars

516 Google reviews

Latest review: 4 months ago

REALESTATE.COM.AU
9 agents
481 sales last 12mo
FACEBOOK

No data

Builds trust with your local audience.

Set up page

Facebook ads

No Facebook pages detected for this office

No data

Posting & presence

Posts published (30d)
-
Active posters (30d)
-
By platform
-
Platform inventory
Instagram
3
agents
Facebook
4
agents
LinkedIn
8
agents
YouTube
0
absent
TikTok
0
absent

AI Search Visibility

64/100Building

Strengthen content consistency and paid amplification across the office to boost AI recommendations.

LowHigh
Review Authority
Strong
35/ 40

Google: 516 reviews · 4.6★ · REA: 717 reviews · 5.0★

Strong review authority across plenty of credible sources for AI to cite.

Social Presence
Strong
23/ 25

IG 376 followers · FB 2,338 followers

Strong multi-platform presence (2,714 followers). Wide enough to surface in AI search.

Content Consistency
Weak
0/ 20

Office activity score: 0/100

No recent posts. Start posting consistently so AI has fresh material to index.

Paid Amplification
Growing
6/ 15

Facebook pages linked · No active ads

Even $5/day on your top posts dramatically expands AI's reach.

Profile completeness

40%
  • Agency logo
  • Brand color
  • Phone number
  • Website / domain
  • Company LinkedIn pageAdd LinkedIn →
  • Company Facebook pageAdd Facebook →
  • Company InstagramAdd Instagram →
  • Google reviews connected
  • Facebook ads running
  • At least 3 agents graded

Service footprint

  • Docklands
    3008
    9 agents
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Your competitive position

#2 of 24 offices

in Docklands

Top 8% in your area#2 of 24
BottomTop
Silver

51

Office Score

+20 vs area

31

Area Avg

Posting-28 vs avg
Engagement+52 vs avg
Video+27 vs avg
Creative+39 vs avg
Reach+48 vs avg
Inside Lucas#1 of 1 nationally

Top offices in Docklands

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