The office score combines the office's own channels with its agent roster. Scores and coverage are based on available public data.

Gross Waddell ICR - Residential logo
Bronze

Gross Waddell ICR - Residential

Real Estate AgencyIndependent office

Burwood, VICgrosswaddell.com.auInstagramFacebookLinkedInYouTube

4.3 · 123 reviews

Google

4/6 graded

Agent roster

36/100

AI visibility · Building

Bronze
14/100
Agency ScoreScored 15 Oct 2026
BronzeSilver

31 pts to Silver

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Market footprint

Gross Waddell ICR - Residential is a 6-agent independent office in Burwood, VIC, active across 5 suburbs, with 17 sales by its agents in the last 12 months. This is what sellers find when they compare offices in this area.

Appears for

Mount MarthaPrimary suburbIndependentSingle office6 agents4 graded17 soldby its agents, 12 months4.3/5 on Google123 reviews

Where the office works

  • Mount Martha
    3934
    2 agents
  • Burwood
    3125
    1 agent
  • Collingwood
    3066
    1 agent
  • Glenroy
    3046
    1 agent
  • Heidelberg West
    3081
    1 agent

Your next moves

· Burwood offices average 28

#4 of 4 offices in Burwood

12 points behind #3, 24 points behind #1.

1

Get more of your agents posting

+20 to #2

Roster adoption and quality are 35% of the office score. A team where everyone is switched on beats one or two stars carrying the rest.

Agent roster scoreYou1vsAverage of #1 to #328

Matching them adds about 20 points to your overall score, enough to take #2.

Your competitive position

Rank in

Burwood

Office area

#4 of 4 scored offices

12 points behind #3, 24 points behind #1.

Offices are ranked against every scored office in the same city, on the office score shown above.

Top 100% in your area#4 of 4
BottomTop
Bronze

14

Office score

-14 vs area

28

Area avg

PostingNo data
EngagementNo data
Reputation and reviews+6 vs avg
VideoNo data
CreativeNo data
ReachNo data
Agent roster-27 vs avg

Top offices in Burwood

Office scores combine each office's own channels with its agent roster.

Digital presence breakdown

· Office channels 65%, agent roster 35%
Office channels65%

Posting consistency

Office page posting cadence

No data

Audience engagement

Interaction per follower on office pages

No data

Reputation and reviews

Google and Facebook reviews

50

Video presence

Share of video posts, plus YouTube

No data

Creative quality

Like rate on office posts

No data

Reach and amplification

Organic and paid Facebook reach

No data
Agent roster35%

Agent roster

Adoption and quality of your team

1

Agents at this office· 6

Graded
4 of 6
Posted, 30 days
-
Agent posts, 30 days
-
Agents with a linked profile
Instagram
0
agents
Facebook
0
agents
LinkedIn
4
agents
YouTube
0
agents
TikTok
0
agents

Social proof

Google
4.3/5

123 reviews on Google

Latest: a month ago

View reviews
realestate.com.au
17sold

by 6 agents, last 12 months

View office on REA
Facebook
Office page linked

Agents tracked separately

Open page

Facebook ads

No Facebook pages detected for this office

No data

What clients say · Public

Gross Waddell ICR - Residential has 123 reviews on Google

4.3average rating
See all on Google →
  • a month ago

    We had a great experience working with Andrew Waddle and Andrew Greenway (the two Andrews) and the excellent team they have supporting them. It was our first time selling a commercial property and they explained the process clearly, kept us well informed along the way. They were friendly, considerate and very professional. They set an ambitious target — then made it work. They developed a very effective marketing strategy that attracted strong competition. While there were some complications along the way the campaign went very smoothly, and we are extremely pleased with the outcome. We have no hesitation in recommending them. Philip Stott on behalf of the Fairbairn/Stott families

  • 2 months ago

    I have dealt with Gross Waddell ICR for the past 5 years as a commercial tenant. I have had slow, messy, and unprofessional dealing throughout my tenancy. I had only 1 X visit in the past 5 years and many issues which did not resolve and were neglected for so long I gave up. I would recommend any future potential commercial tenant to avoid signing with Gross Waddell ICR and demand any other agent. And if you are a landlord looking for an organised, efficient, knowledgeable and industry reliable DON'T CHOOSE GROSS WADDELL ICR you will thank me in the long run.

  • 8 months ago

    I use Gross Waddell to manage a commercial investment property in the CBD and am very pleased with the service. The professionalism and thoughtfulness displaced by my property manager Sumeet Sharma is outstanding.

    Nagu YipGoogle

Recent posts

· Office pages, last 30 days
Office posts
0
Instagram
0
Facebook
0
YouTube
0

No posts collected yet

We've found the office pages but haven't scanned their posts yet. Check back in 24 hours.

AI Search Visibility

36/100Building

Strengthen content consistency and social presence across the office to boost AI recommendations.

LowHigh
Review Authority
Growing
22/ 40

Google: 123 reviews · 4.3★ · REA: 3 reviews · 5.0★

Good foundation. Growing Google reviews will have the biggest impact.

Social Presence
Weak
8/ 25

FB present

Facebook found, no Instagram. Adding it gives AI a second source to cite.

Content Consistency
Weak
0/ 20

Office activity score: 0/100

No recent posts. Start posting consistently so AI has fresh material to index.

Paid Amplification
Growing
6/ 15

Facebook pages linked · No active ads

Even $5/day on your top posts dramatically expands AI's reach.

Recent sales activity

· Public data
Sales in last 12 months17 sold by its agents
Current listingsNot fetched yet
Primary suburbMount Martha

Profile completeness

80%
  • Agency logo
  • Brand colour
  • Phone number
  • Website
  • Company LinkedIn page
  • Company Facebook page
  • Company InstagramAdd Instagram →
  • Google reviews connected
  • Facebook ads running
  • At least 2 agents graded

Office data sourced from public real estate listings and the office's own social pages. Scores calculated from publicly available activity.

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