The office score combines the office's own channels with its agent roster. Scores and coverage are based on available public data.

Barry Plant Northcote & Preston - NORTHCOTE logo
Bronze

Barry Plant Northcote & Preston - NORTHCOTE

Real Estate AgencyIndependent office

4.7 · 146 reviews

Google

7/8 graded

Agent roster

66/100

AI visibility · Strong

Bronze
44/100
Agency ScoreScored 21 Oct 2026
BronzeSilver

1 pts to Silver

Is this your agency?Principals only

See your full agency grade. Free.

Verify as the principal of Barry Plant Northcote & Preston - NORTHCOTE to unlock your full breakdown, next moves and agent roster.

  • Full breakdown across all 7 score dimensions
  • Office next moves with point maths
  • Agent leaderboard inside your office
  • Verified by SMS to your principal mobile
  • Free during beta, takes 2 minutes
Claim this agency

Not the principal? Forward this page to them.
An agent here? Get your own grade →

Market footprint

Barry Plant Northcote & Preston - NORTHCOTE is a 8-agent independent office in Coburg North, VIC, active across 3 suburbs, with 357 sales by its agents in the last 12 months. This is what sellers find when they compare offices in this area.

Appears for

PrestonPrimary suburbIndependentSingle office8 agents7 graded357 soldby its agents, 12 months4.7/5 on Google146 reviews

Where the office works

  • Preston
    3072
    6 agents
  • Coburg North
    3058
    1 agent
  • Thornbury
    3071
    1 agent

Your next moves

· Coburg North offices average 53

#3 of 3 offices in Coburg North

7 points behind #2, 19 points behind #1.

1

Get more of your agents posting

+16 to #2

Roster adoption and quality are 35% of the office score. A team where everyone is switched on beats one or two stars carrying the rest.

Agent roster scoreYou39vsAverage of #1 to #261

Matching them adds about 16 points to your overall score, enough to take #2.

Your competitive position

Rank in

Coburg North

Office area

#3 of 3 scored offices

7 points behind #2, 19 points behind #1.

Offices are ranked against every scored office in the same city, on the office score shown above.

Top 100% in your area#3 of 3
BottomTop
Bronze

44

Office score

-9 vs area

53

Area avg

PostingNo data
EngagementNo data
Reputation and reviews58
VideoNo data
CreativeNo data
ReachNo data
Agent roster39

Top offices in Coburg North

Office scores combine each office's own channels with its agent roster.

Digital presence breakdown

· Office channels 65%, agent roster 35%
Office channels65%

Posting consistency

Office page posting cadence

No data

Audience engagement

Interaction per follower on office pages

No data

Reputation and reviews

Google and Facebook reviews

58

Video presence

Share of video posts, plus YouTube

No data

Creative quality

Like rate on office posts

No data

Reach and amplification

Organic and paid Facebook reach

No data
Agent roster35%

Agent roster

Adoption and quality of your team

39

Agents at this office· 8

Graded
7 of 8
Posted, 30 days
-
Agent posts, 30 days
-
Agents with a linked profile
Instagram
7
agents
Facebook
2
agents
LinkedIn
4
agents
YouTube
0
agents
TikTok
0
agents

Social proof

Google
4.7/5

146 reviews on Google

Latest: 2 months ago

View reviews
realestate.com.au
357sold

by 8 agents, last 12 months

View office on REA
Facebook
Office page linked

Shared with 2 other offices · content counted at 50%

Open page

Facebook ads

No Facebook pages detected for this office

No data

What clients say · Public

Barry Plant Northcote & Preston - NORTHCOTE has 146 reviews on Google

4.7average rating
See all on Google →
  • 2 months ago

    We had a fantastic experience with Loretta and Adi at Barry Plant Northcote. They were professional, knowledgeable and always available to answer our questions. Their teamwork and excellent communication made the whole process smooth and stress-free. Highly recommended!

    MinaGoogle
  • 3 months ago

    Jesse has gone above and beyond in selling our home, from organising inspections at times suitable to us, to finding buyers through his large range of contacts. His level of communication has been impeccable, keeping us updated every step of the way. He helped us with making difficult decisions along the way with his knowledge and expertise. Selling a house can be incredibly stressful and Jesse has somehow made the entire process easy and even enjoyable, getting us an incredible price outcome. We could not be more happy and would recommend Jesse and his entire team, especially Jessica, to anyone selling their home.

  • 3 months ago

    Jesse was so good to deal with from a buyers point of view. He was clear, prompt and provided a very pleasant and straightforward purchase process on our new home. Certainly made a stressful time that much nicer and a welcome change from other agents I’ve dealt with in the past.

Recent posts

· Office pages, last 30 days
Office posts
0
Instagram
0
Facebook
0
YouTube
0

This Facebook page is shared across 3 offices. Content on a shared page counts at 50% toward each office's score.

Also used by Barry Plant Epping, Barry Plant - North Eastern Group. An office-level page restores full credit.

This LinkedIn page is shared across 44 offices. Content on a shared page counts at 50% toward each office's score.

Also used by Barry Plant Ballarat - BALLARAT, Barry Plant - Berwick, Barry Plant - Boronia, Barry Plant - Caroline Springs, Barry Plant - Craigieburn, Barry Plant Cranbourne and 37 more. An office-level page restores full credit.

No posts collected yet

We've found the office pages but haven't scanned their posts yet. Check back in 24 hours.

AI Search Visibility

66/100Strong

Likely to surface when buyers ask AI assistants about offices in the area.

LowHigh
Review Authority
Strong
39/ 40

Google: 146 reviews · 4.7★ · REA: 545 reviews · 5.0★ · FB: 9 ratings

Strong review authority across plenty of credible sources for AI to cite.

Social Presence
Strong
21/ 25

IG 236 followers · FB 511 followers

Strong multi-platform presence (747 followers). Wide enough to surface in AI search.

Content Consistency
Weak
0/ 20

Office activity score: 0/100

No recent posts. Start posting consistently so AI has fresh material to index.

Paid Amplification
Growing
6/ 15

Facebook pages linked · No active ads

Even $5/day on your top posts dramatically expands AI's reach.

Recent sales activity

· Public data
Sales in last 12 months357 sold by its agents
Current listingsNot fetched yet
Primary suburbPreston

Profile completeness

90%
  • Agency logo
  • Brand colour
  • Phone number
  • Website
  • Company LinkedIn page
  • Company Facebook page
  • Company Instagram
  • Google reviews connected
  • Facebook ads running
  • At least 2 agents graded

Office data sourced from public real estate listings and the office's own social pages. Scores calculated from publicly available activity.

Powered by