Scores roll up from individual agent grades. Empty sections become claimable when this office is verified by a principal.

Abercrombys logo
Silver

Abercrombys

Real Estate AgencyAbercrombys

Ashburton, VICInstagramFacebookLinkedIn
15 agentsActive in 5 suburbs245 sold (top agents)

4.0 stars

Latest review: 4 months ago

No LinkedIn page

Add LinkedIn

57 /100 brand avg

Abercrombys benchmark

6/15 graded

Agent coverage

Silver
57/100
Agency Score
SilverSilver

3 pts to Silver

Your next moves

  • 1

    Lift average score by 23 points to hit Gold

    Sellers compare offices before choosing

    Coach your weakest agents on Posting Consistency and Video Presence. These two dimensions carry the most weight and respond fastest to change.

  • 2

    Ask recent sellers for a Google review

    Stays visible in local search

    Your review count is solid but the Reputation score has room to grow. A steady drip of new reviews keeps your agency ranking above quieter competitors.

  • 3

    Run a Facebook ads campaign

    Keeps your office in front of local vendors

    Paid reach is 40% of the Reach & Amplification dimension. A small monthly spend lifts the whole office's score.

Score breakdown

Posting Consistency

Avg cadence across the office

36

Audience Engagement

Avg interaction per follower

89

Reputation & Reviews

Trust signals across platforms

35

Video Presence

Share of video posts

32

Creative Quality

Visual quality and consistency

88

Reach & Amplification

Organic and paid reach

60

Social proof

GOOGLE
4.0 stars

70 Google reviews

Latest review: 4 months ago

REALESTATE.COM.AU
15 agents
284 sales last 12mo
FACEBOOK

No data

Builds trust with your local audience.

Set up page

Facebook ads

No Facebook pages detected for this office

No data

Posting & presence

Posts published (30d)
-
Active posters (30d)
-
By platform
-
Platform inventory
Instagram
12
agents
Facebook
3
agents
LinkedIn
13
agents
YouTube
0
absent
TikTok
0
absent

AI Search Visibility

72/100Strong

Likely to surface when buyers ask AI assistants about offices in the area.

LowHigh
Review Authority
Strong
34/ 40

Google: 70 reviews · 4.0★ · REA: 163 reviews · 5.0★

Strong review authority across plenty of credible sources for AI to cite.

Social Presence
Strong
25/ 25

IG 7,335 followers · FB 175 followers

Strong multi-platform presence (7,510 followers). Wide enough to surface in AI search.

Content Consistency
Weak
7/ 20

Office activity score: 36/100

Posting too infrequently. Aim for 3+ posts a week.

Paid Amplification
Growing
6/ 15

Facebook pages linked · No active ads

Even $5/day on your top posts dramatically expands AI's reach.

Profile completeness

40%
  • Agency logo
  • Brand color
  • Phone number
  • Website / domain
  • Company LinkedIn pageAdd LinkedIn
  • Company Facebook pageAdd Facebook
  • Company InstagramAdd Instagram
  • Google reviews connected
  • Facebook ads running
  • At least 3 agents graded

Service footprint

  • South Yarra
    3141
    5 agents
  • Toorak
    3142
    4 agents
  • Ashburton
    3147
    1 agent
  • Glen Iris
    3146
    1 agent
  • Hawthorn
    3122
    1 agent
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Grade me as an agent

Your competitive position

#5 of 11 offices

in Ashburton

Top 45% in your area#5 of 11
BottomTop
Silver

57

Office Score

+9 vs area

48

Area Avg

Posting-7 vs avg
Engagement+55 vs avg
Video+8 vs avg
Creative+59 vs avg
Reach+41 vs avg
Inside Abercrombys#1 of 1 nationally
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