The 3 Types Of Video Content Helping Agents Break Sales Records

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Properti Team

1 min read
Meet Jason Adcock. Jason’s been selling prestige real estate in Brisbane through his agency Adcock Prestige for 27 years - so obviously, social media is a relat...

1. The Introduction

2. The Walkthrough

  • Hire a professional videographer and editor. Shaky footage and low-quality audio will not engage your audience, so having someone with equipment and expertise makes a massive difference.

  • Have a plan. You don’t necessarily need a script (though it can help), but at least knowing the path you’ll walk and the big selling features to point out will make the video much more fluid.

  • Take a practice run. You might have walked through the house a dozen times already, but having that camera in front of you can throw anybody off their game.

  • Schedule it right. A gloomy day isn’t going to show a house at its most beautiful, and a stunning golden-hour view can make a property massively more appealing.

3. The Action Shot