The office score combines the office's own channels with its agent roster. Scores and coverage are based on available public data.

Wal Murray & Co First National  - Lismore  logo
Bronze

Wal Murray & Co First National - Lismore

Real Estate AgencyWal Murray & Co First National

Dunoon, NSWInstagramSharedFacebookSharedLinkedInYouTube
1st of 2 Wal Murray & Co First National offices by sales

Instagram page shared with 1 other office. Its posts count at 50% toward this office's score.

Facebook page shared with 1 other office. Its posts count at 50% toward this office's score.

4.3 · 110 reviews

Google

7/7 graded

Agent roster

58/100

AI visibility · Building

Bronze
18/100
Agency ScoreScored 21 Oct 2026
BronzeSilver

27 pts to Silver

Is this your agency?Principals only

See your full agency grade. Free.

Verify as the principal of Wal Murray & Co First National - Lismore to unlock your full breakdown, next moves and agent roster.

  • Full breakdown across all 7 score dimensions
  • Office next moves with point maths
  • Agent leaderboard inside your office
  • Verified by SMS to your principal mobile
  • Free during beta, takes 2 minutes
Claim this agency

Not the principal? Forward this page to them.
An agent here? Get your own grade →

Market footprint

Wal Murray & Co First National - Lismore is a 7-agent Wal Murray & Co First National office in Dunoon, NSW, active across 5 suburbs, with 204 sales by its agents in the last 12 months. This is what sellers find when they compare offices in this area.

Appears for

GoonellabahPrimary suburbWal Murray & Co First National1st of 2 by sales7 agents7 graded204 soldby its agents, 12 months4.3/5 on Google110 reviews

Where the office works

  • Goonellabah
    2480
    5 agents
  • Dunoon
    2480
    1 agent
  • Lismore
    2480
    1 agent
  • Lismore Heights
    2480
    1 agent
  • South Lismore
    2480
    1 agent

Your next moves

· Dunoon offices average 10

#1 of 2 offices in Dunoon

16 points clear of #2.

Your office is scoring well across all dimensions. Keep up the consistency.

Your competitive position

Rank in

Dunoon

Office area

#1 of 2 scored offices

16 points clear of #2.

Offices are ranked against every scored office in the same city, on the office score shown above.

1 of 2 scored offices#1 of 2
BottomTop
Bronze

18

Office score

+8 vs area

10

Area avg

PostingNo data
EngagementNo data
Reputation and reviews38
VideoNo data
CreativeNo data
ReachNo data
Agent roster11
Inside Wal Murray & Co First National#2 of 2 in NSW
Wal Murray & Co First National average19/100 -1

Top offices in Dunoon

Office scores combine each office's own channels with its agent roster.

Digital presence breakdown

· Office channels 65%, agent roster 35%
Office channels65%

Posting consistency

Office page posting cadence

No data

Audience engagement

Interaction per follower on office pages

No data

Reputation and reviews

Google and Facebook reviews

38

Video presence

Share of video posts, plus YouTube

No data

Creative quality

Like rate on office posts

No data

Reach and amplification

Organic and paid Facebook reach

No data
Agent roster35%

Agent roster

Adoption and quality of your team

11

Agents at this office· 7

Graded
7 of 7
Posted, 30 days
-
Agent posts, 30 days
-
Agents with a linked profile
Instagram
0
agents
Facebook
0
agents
LinkedIn
4
agents
YouTube
0
agents
TikTok
0
agents

Social proof

Google
4.3/5

110 reviews on Google

Latest: 3 months ago

View reviews
realestate.com.au
204sold

by 7 agents, last 12 months

View office on REA
Facebook
Office page linked

Shared with 1 other office · content counted at 50%

Open page

Facebook ads

No Facebook pages detected for this office

No data

What clients say · Public

Wal Murray & Co First National - Lismore has 110 reviews on Google

4.3average rating
See all on Google →
  • 3 months ago

    If you are looking for an great real estate agent, I highly recommend Gary at Wal Murray. He recently helped me with my property sale and was a total professional from start to finish. His communication skills are second to none—he kept me well-informed at every step. Gary is knowledgeable, proactive, and completely dedicated to getting the best possible outcome.

  • 4 months ago

    My partner and I had such a wonderful experience with Alyce as our property manager. She was always professional, approachable and incredibly responsive throughout our tenancy. Her communication was excellent and she made every interaction easy and stress-free. Any requests or questions were handled promptly and it was clear she genuinely cared about providing great service. Alyce’s kindness, efficiency, and attention to detail really stood out and we couldn’t have asked for a better property manager. We truly appreciate everything she did for us and would highly recommend her to anyone looking for exceptional property management. Thank you, Alyce!

  • 4 months ago

    I rented through Wal Murray & Co First National Real Estate for the past 9 years and have always found the team to be professional, responsive, and helpful. Throughout my tenancy, communication was clear, maintenance requests were handled efficiently, and the property management team treated me with respect and fairness. I appreciate the support they provided over the years and would happily recommend them to both tenants and property owners. Thank you to the team for making my long-term tenancy a positive experience.

Recent posts

· Office pages, last 30 days
Office posts
0
Instagram
0
Facebook
0
YouTube
0

This Instagram page is shared across 2 offices. Content on a shared page counts at 50% toward each office's score.

Also used by First National Real Estate - Wal Murray & Co - Ballina. An office-level page restores full credit.

This Facebook page is shared across 2 offices. Content on a shared page counts at 50% toward each office's score.

Also used by First National Real Estate - Wal Murray & Co - Ballina. An office-level page restores full credit.

No posts collected yet

We've found the office pages but haven't scanned their posts yet. Check back in 24 hours.

AI Search Visibility

58/100Building

Strengthen content consistency and paid amplification across the office to boost AI recommendations.

LowHigh
Review Authority
Strong
34/ 40

Google: 110 reviews · 4.3★ · REA: 509 reviews · 5.0★

Strong review authority across plenty of credible sources for AI to cite.

Social Presence
Strong
18/ 25

IG present · FB present

Great start with 0 combined followers. Push past 500 to strengthen credibility.

Content Consistency
Weak
0/ 20

Office activity score: 0/100

No recent posts. Start posting consistently so AI has fresh material to index.

Paid Amplification
Growing
6/ 15

Facebook pages linked · No active ads

Even $5/day on your top posts dramatically expands AI's reach.

Recent sales activity

· Public data
Sales in last 12 months204 sold by its agents
Current listingsNot fetched yet
Primary suburbGoonellabah

Profile completeness

60%
  • Agency logo
  • Brand colour
  • Phone number
  • Website
  • Company LinkedIn pageAdd LinkedIn →
  • Company Facebook page
  • Company Instagram
  • Google reviews connected
  • Facebook ads running
  • At least 2 agents graded

Office data sourced from public real estate listings and the office's own social pages. Scores calculated from publicly available activity.

Powered by