The office score combines the office's own channels with its agent roster. Scores and coverage are based on available public data.

UPSTATE logo
Silver

UPSTATE

Real Estate AgencyIndependent office

Beacon Hill, NSWupstate.com.auInstagramFacebookLinkedInYouTube

4.8 · 1,429 reviews

Google

19/21 graded

Agent roster

80/100

AI visibility · Strong

Silver
55/100
Agency ScoreScored 15 Oct 2026
SilverGold

5 pts to Gold

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Market footprint

UPSTATE is a 21-agent independent office in Beacon Hill, NSW, active across 5 suburbs, with 443 sales by its agents in the last 12 months. This is what sellers find when they compare offices in this area.

Appears for

Dee WhyPrimary suburbIndependentSingle office21 agents19 graded443 soldby its agents, 12 months4.8/5 on Google1,429 reviews

Where the office works

  • Dee Why
    2099
    10 agents
  • Collaroy
    2097
    2 agents
  • Beacon Hill
    2100
    1 agent
  • Forestville
    2087
    1 agent
  • Frenchs Forest
    2086
    1 agent

Your next moves

· Beacon Hill offices average 30

#2 of 5 offices in Beacon Hill

2 points behind #1.

1

Get more of your agents posting

+10 to #1

Roster adoption and quality are 35% of the office score. A team where everyone is switched on beats one or two stars carrying the rest.

Agent roster scoreYou40vs#1 office54

Matching them adds about 10 points to your overall score, enough to take #1.

Your competitive position

Rank in

Beacon Hill

Office area

#2 of 5 scored offices

2 points behind #1.

Offices are ranked against every scored office in the same city, on the office score shown above.

Top 40% in your area#2 of 5
BottomTop
Silver

55

Office score

+25 vs area

30

Area avg

PostingNo data
EngagementNo data
Reputation and reviews+61 vs avg
VideoNo data
CreativeNo data
ReachNo data
Agent roster+21 vs avg

Top offices in Beacon Hill

Office scores combine each office's own channels with its agent roster.

Digital presence breakdown

· Office channels 65%, agent roster 35%
Office channels65%

Posting consistency

Office page posting cadence

No data

Audience engagement

Interaction per follower on office pages

No data

Reputation and reviews

Google and Facebook reviews

100

Video presence

Share of video posts, plus YouTube

No data

Creative quality

Like rate on office posts

No data

Reach and amplification

Organic and paid Facebook reach

No data
Agent roster35%

Agent roster

Adoption and quality of your team

40

Agents at this office· 21

Graded
19 of 21
Posted, 30 days
1 of 21
Agent posts, 30 days
2
Agents with a linked profile
Instagram
17
agents
Facebook
13
agents
LinkedIn
16
agents
YouTube
0
agents
TikTok
0
agents

Social proof

Google
4.8/5

1,429 reviews on Google

Latest: a month ago

View reviews
realestate.com.au
443sold

by 21 agents, last 12 months

View office on REA
Facebook
Office page linked

Agents tracked separately

Open page

Facebook ads

1 of 2 office pages running ads · boosting reach beyond organic

Running ads

What clients say · Public

UPSTATE has 1,429 reviews on Google

4.8average rating
See all on Google →
  • a month ago

    We could not be happier with the service we received from Ilijana at Upstate Real Estate. She was extremely helpful, responsive and efficient throughout the entire process. She had our property listed quickly and found us a great tenant, while also helping us secure a new home to move into—all within such a short timeframe (approx in 4 days). Ilijana made what could have been a stressful process feel easy and seamless. We honestly couldn’t be happier and would highly recommend her to anyone. We’ve already recommended her to a friend!

    MickGoogle
  • 3 months ago

    We had such a great experience working with Marco throughout our rental application. From the very beginning, he was friendly, professional, and incredibly responsive. He kept us updated every step of the way and was always quick to answer our questions, which made the whole process feel so much less stressful. Thanks to his efficiency, our application was processed quickly, and we were thrilled to be approved. It’s clear that Marco genuinely cares about providing excellent service, and we really appreciated his communication and support throughout the process. Thank you again, Marco! We highly recommend you to anyone looking for a professional and approachable real estate agent.

  • 5 months ago

    We had a great experience with Upstate while finding our rental. The whole process was smooth and efficient from start to finish. Communication was always fast and clear, which made everything much less stressful. A special mention to Marco, who was incredibly helpful throughout. He was super friendly, professional, and made sure all our questions were answered promptly. Overall, we are very happy with the service and would definitely recommend Upstate to anyone looking for a reliable and efficient real estate agency.

Recent posts

· Office pages, last 30 days
Office posts
0
Instagram
0
Facebook
0
YouTube
0

No posts collected yet

We've found the office pages but haven't scanned their posts yet. Check back in 24 hours.

AI Search Visibility

80/100Strong

Likely to surface when buyers ask AI assistants about offices in the area.

LowHigh
Review Authority
Strong
40/ 40

Google: 1429 reviews · 4.8★ · REA: 491 reviews · 5.0★ · FB: 76 ratings

Strong review authority across plenty of credible sources for AI to cite.

Social Presence
Strong
25/ 25

IG 3,950 followers · FB 9,955 followers

Strong multi-platform presence (13,905 followers). Wide enough to surface in AI search.

Content Consistency
Weak
0/ 20

Office activity score: 0/100

No recent posts. Start posting consistently so AI has fresh material to index.

Paid Amplification
Strong
15/ 15

Facebook ads: active across the office

Ads are active. Keep amplifying beyond your follower base.

Recent sales activity

· Public data
Sales in last 12 months443 sold by its agents
Current listingsNot fetched yet
Primary suburbDee Why

Profile completeness

90%
  • Agency logo
  • Brand colour
  • Phone number
  • Website
  • Company LinkedIn page
  • Company Facebook page
  • Company InstagramAdd Instagram →
  • Google reviews connected
  • Facebook ads running
  • At least 2 agents graded

Office data sourced from public real estate listings and the office's own social pages. Scores calculated from publicly available activity.

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