The office score combines the office's own channels with its agent roster. Scores and coverage are based on available public data.

Place - New Farm logo
Silver

Place - New Farm

Real Estate AgencyPlace

2nd of 14 Place offices by sales

4.5 · 313 reviews

Google

14/19 graded

Agent roster

66/100

AI visibility · Strong

Silver
45/100
Agency ScoreScored 21 Oct 2026
SilverGold

15 pts to Gold

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Market footprint

Place - New Farm is a 19-agent Place office in Brisbane City, QLD, active across 5 suburbs, with 588 sales by its agents in the last 12 months. This is what sellers find when they compare offices in this area.

Appears for

New FarmPrimary suburbPlace2nd of 14 by sales19 agents14 graded588 soldby its agents, 12 months4.5/5 on Google313 reviews

Where the office works

Your next moves

· Brisbane City offices average 25

#5 of 27 offices in Brisbane City

6 points behind #4, 17 points behind #1.

1

Get more of your agents posting

+10 to #3

Roster adoption and quality are 35% of the office score. A team where everyone is switched on beats one or two stars carrying the rest.

Agent roster scoreYou36vsAverage of #2 to #449

Matching them adds about 10 points to your overall score, enough to take #3.

Your competitive position

Rank in

Brisbane City

Office area

#5 of 27 scored offices

6 points behind #4, 17 points behind #1.

See the 4005 postcode board

Offices are ranked against every scored office in the same city, on the office score shown above.

Top 19% in your area#5 of 27
BottomTop
Silver

45

Office score

+20 vs area

25

Area avg

PostingNo data
EngagementNo data
Reputation and reviews+37 vs avg
VideoNo data
CreativeNo data
ReachNo data
Agent roster+15 vs avg
Inside Place#5 of 14 in QLD
Place average41/100 +4

Top offices in Brisbane City

Office scores combine each office's own channels with its agent roster.

Digital presence breakdown

· Office channels 65%, agent roster 35%
Office channels65%

Posting consistency

Office page posting cadence

No data

Audience engagement

Interaction per follower on office pages

No data

Reputation and reviews

Google and Facebook reviews

70

Video presence

Share of video posts, plus YouTube

No data

Creative quality

Like rate on office posts

No data

Reach and amplification

Organic and paid Facebook reach

No data
Agent roster35%

Agent roster

Adoption and quality of your team

36

Agents at this office· 19

Graded
14 of 19
Posted, 30 days
5 of 19
Agent posts, 30 days
71
Agents with a linked profile
Instagram
10
agents
Facebook
10
agents
LinkedIn
10
agents
YouTube
0
agents
TikTok
0
agents

Social proof

Google
4.5/5

313 reviews on Google

Latest: 3 months ago

View reviews
realestate.com.au
588sold

by 19 agents, last 12 months

View office on REA
Facebook
Office page linked

Agents tracked separately

Open page

Facebook ads

No Facebook pages detected for this office

No data

What clients say · Public

Place - New Farm has 313 reviews on Google

4.5average rating
See all on Google →
  • 3 months ago

    Aaron has sold multiple properties for me over the years (and has also helped me find new ones whenever I decide I want to move... yet again!), and there's a reason I keep going back to him. Putting our long-standing friendship aside, his track record speaks for itself. When Aaron first told me he wanted to become a real estate agent, I remember thinking, "Well, at least there'll be one out there I can trust!” Thankfully, I was right. Aaron is kind, honest, straight to the point, and never tells you what you want to hear—he tells you what you need to hear. He's incredibly knowledgeable, works tirelessly behind the scenes, and genuinely has your best interests at heart. Buying and selling property is stressful enough, but having someone you completely trust makes all the difference. I simply wouldn't use anyone else. And from someone who generally isn't a huge fan of real estate agents... that's probably the biggest compliment I can give. Thank you, Aaron, and the entire Team Woolard, for helping me through not one, but two property sales simultaneously. I genuinely couldn't have done it without you!

  • 4 months ago

    This has been the nicest interaction we’ve had with an estate agent. Flyn was easy going, accommodative of our needs and displayed excellent levels of communication from start to finish. We really appreciate that he didn’t pressure us to buy, or get things done at an unreasonable speed. This more laid back approach was a welcome reprieve from estate agents we have dealt with in the past. He also seemed genuinely happy for us when we found the right place, which was really lovely. Thank you Flyn!

  • 4 months ago

    We had a fantastic experience working with Josh from Place to rent out our apartment in Teneriffe. He was professional, responsive, and kept us informed throughout the entire process, making everything easy and stress-free. Josh's local market knowledge and proactive approach helped us secure great tenants quickly. We highly recommend him to anyone looking to lease their property.

Recent posts

· Office pages, last 30 days
Office posts
0
Instagram
0
Facebook
0
YouTube
0

This LinkedIn page is shared across 7 offices. Content on a shared page counts at 50% toward each office's score.

Also used by Place - Bulimba , Place Estate Agents HQ, Place Estate Agents Nundah, Place Manly, Place Purpose Group - Ascot, Place - Woolloongabba. An office-level page restores full credit.

No posts collected yet

We've found the office pages but haven't scanned their posts yet. Check back in 24 hours.

AI Search Visibility

66/100Strong

Likely to surface when buyers ask AI assistants about offices in the area.

LowHigh
Review Authority
Strong
35/ 40

Google: 313 reviews · 4.5★ · REA: 936 reviews · 5.0★

Strong review authority across plenty of credible sources for AI to cite.

Social Presence
Strong
25/ 25

IG 23,805 followers · FB 2,301 followers

Strong multi-platform presence (26,106 followers). Wide enough to surface in AI search.

Content Consistency
Weak
0/ 20

Office activity score: 0/100

No recent posts. Start posting consistently so AI has fresh material to index.

Paid Amplification
Growing
6/ 15

Facebook pages linked · No active ads

Even $5/day on your top posts dramatically expands AI's reach.

Recent sales activity

· Public data
Sales in last 12 months588 sold by its agents
Current listingsNot fetched yet
Primary suburbNew Farm

Profile completeness

90%
  • Agency logo
  • Brand colour
  • Phone number
  • Website
  • Company LinkedIn page
  • Company Facebook page
  • Company Instagram
  • Google reviews connected
  • Facebook ads running
  • At least 2 agents graded

Office data sourced from public real estate listings and the office's own social pages. Scores calculated from publicly available activity.

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