Scores roll up from individual agent grades. Empty sections become claimable when this office is verified by a principal.

McGrath - Byron Bay logo
Bronze

McGrath - Byron Bay

Real Estate AgencyMcGrath

Byron Bay, NSWInstagramFacebookLinkedIn
8 agents75th of 268 McGrath officesActive in 4 suburbs142 sold (top agents)

4.6 stars

Latest review: 5 years ago

No LinkedIn page

Add LinkedIn

35 /100 brand avg

McGrath benchmark

8/8 graded

Agent coverage

Bronze
14/100
Agency Score
BronzeSilver

46 pts to Silver

Your next moves

  • 1

    Lift average score by 66 points to hit Gold

    Sellers compare offices before choosing

    Coach your weakest agents on Posting Consistency and Video Presence. These two dimensions carry the most weight and respond fastest to change.

  • 2

    Get to 25+ Google reviews (you have 21)

    Vendors filter below 25 reviews

    Vendors filter agencies under 25 reviews. Ask your last 10 sellers for a review this week.

  • 3

    Run a Facebook ads campaign

    Keeps your office in front of local vendors

    Paid reach is 40% of the Reach & Amplification dimension. A small monthly spend lifts the whole office's score.

Score breakdown

Posting Consistency

Avg cadence across the office

0

Audience Engagement

Avg interaction per follower

4

Reputation & Reviews

Trust signals across platforms

48

Video Presence

Share of video posts

0

Creative Quality

Visual quality and consistency

4

Reach & Amplification

Organic and paid reach

30

Social proof

GOOGLE
4.6 stars

21 Google reviews

Latest review: 5 years ago

REALESTATE.COM.AU
8 agents
142 sales last 12mo
FACEBOOK

No data

Builds trust with your local audience.

Set up page

Facebook ads

No Facebook pages detected for this office

No data

Posting & presence

Posts published (30d)
-
Active posters (30d)
-
By platform
-
Platform inventory
Instagram
4
agents
Facebook
4
agents
LinkedIn
5
agents
YouTube
0
absent
TikTok
0
absent

AI Search Visibility

55/100Building

Strengthen content consistency and paid amplification across the office to boost AI recommendations.

LowHigh
Review Authority
Strong
30/ 40

Google: 21 reviews · 4.6★ · REA: 229 reviews · 5.0★

Strong review authority across plenty of credible sources for AI to cite.

Social Presence
Strong
19/ 25

IG present · FB 481 followers

Great start with 481 combined followers. Push past 500 to strengthen credibility.

Content Consistency
Weak
0/ 20

Office activity score: 0/100

No recent posts. Start posting consistently so AI has fresh material to index.

Paid Amplification
Growing
6/ 15

Facebook pages linked · No active ads

Even $5/day on your top posts dramatically expands AI's reach.

Profile completeness

40%
  • Agency logo
  • Brand color
  • Phone number
  • Website / domain
  • Company LinkedIn pageAdd LinkedIn
  • Company Facebook pageAdd Facebook
  • Company InstagramAdd Instagram
  • Google reviews connected
  • Facebook ads running
  • At least 3 agents graded

Service footprint

  • Byron Bay
    2481
    5 agents
  • Suffolk Park
    2481
    2 agents
  • Coopers Shoot
    2481
    1 agent
  • Ocean Shores
    2483
    1 agent
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Your competitive position

#8 of 10 offices

in Byron Bay

Top 80% in your area#8 of 10
BottomTop
Bronze

14

Office Score

-17 vs area

31

Area Avg

Posting-28 vs avg
Engagement-18 vs avg
Video-16 vs avg
Creative-15 vs avg
Reach+18 vs avg
Inside McGrath#80 of 160 in NSW

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