The office score combines the office's own channels with its agent roster. Scores and coverage are based on available public data.

McGrath Brighton logo
Silver

McGrath Brighton

Real Estate AgencyMcGrath

Balaclava, VICInstagramFacebookLinkedInYouTube
59th of 150 McGrath offices by sales

4.5 · 320 reviews

Google

3/3 graded

Agent roster

62/100

AI visibility · Building

Silver
45/100
Agency ScoreScored 15 Oct 2026
SilverGold

15 pts to Gold

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Market footprint

McGrath Brighton is a 3-agent McGrath office in Balaclava, VIC, active across 2 suburbs, with 177 sales by its agents in the last 12 months. This is what sellers find when they compare offices in this area.

Appears for

St KildaPrimary suburbMcGrath59th of 150 by sales3 agents3 graded177 soldby its agents, 12 months4.5/5 on Google320 reviews

Where the office works

  • St Kilda
    3182
    2 agents
  • Balaclava
    3183
    1 agent

Your next moves

· Balaclava offices average 32

#1 of 3 offices in Balaclava

18 points clear of #2.

Your office is scoring well across all dimensions. Keep up the consistency.

Your competitive position

Rank in

Balaclava

Office area

#1 of 3 scored offices

18 points clear of #2.

Offices are ranked against every scored office in the same city, on the office score shown above.

Top 33% in your area#1 of 3
BottomTop
Silver

45

Office score

+13 vs area

32

Area avg

PostingNo data
EngagementNo data
Reputation and reviews70
VideoNo data
CreativeNo data
ReachNo data
Agent roster36
Inside McGrath#11 of 24 in VIC
McGrath average37/100 +8

Top offices in Balaclava

Office scores combine each office's own channels with its agent roster.

Digital presence breakdown

· Office channels 65%, agent roster 35%
Office channels65%

Posting consistency

Office page posting cadence

No data

Audience engagement

Interaction per follower on office pages

No data

Reputation and reviews

Google and Facebook reviews

70

Video presence

Share of video posts, plus YouTube

No data

Creative quality

Like rate on office posts

No data

Reach and amplification

Organic and paid Facebook reach

No data
Agent roster35%

Agent roster

Adoption and quality of your team

36

Agents at this office· 3

Graded
3 of 3
Posted, 30 days
-
Agent posts, 30 days
-
Agents with a linked profile
Instagram
1
agents
Facebook
2
agents
LinkedIn
3
agents
YouTube
0
agents
TikTok
0
agents

Social proof

Google
4.5/5

320 reviews on Google

Latest: 8 months ago

View reviews
realestate.com.au
177sold

by 3 agents, last 12 months

View office on REA
Facebook

No data

Builds trust with your local audience.

Set up page

Facebook ads

No Facebook pages detected for this office

No data

What clients say · Public

McGrath Brighton has 320 reviews on Google

4.5average rating
See all on Google →
  • 8 months ago

    Jo and her team were exceptional from start to finish. Their communication was clear, their market knowledge was strong, and they handled every detail with confidence and care. The entire process felt structured and well-managed, which made what can often be a stressful experience feel seamless. I highly recommend Jo to anyone looking for a real estate professional who is both strategic and genuinely invested in achieving the best outcome.

  • 9 months ago

    We just moved out of a property managed by McGrath, could not praise them and Damian any higher. It's very rare to come across such a professional, responsive property manager. Moving in and out was extremely easy, getting parts of the property fixed when needed was quick, inspections were efficient and pleasant. Despite moving out during the Christmas period it was still processed seamlessly with the help of Tyler taking over duties. From a tenants perspective they have been an absolute pleasure to rent under and cannot thank them enough.

  • 11 months ago

    Abie Munz has been wonderful to work with during our first experience renting our unit out. Exceptionally professional, helpful and kind. He has gone above and beyond keeping us updated with the whole process. So happy with him as our agent 😊

Recent posts

· Office pages, last 30 days
Office posts
0
Instagram
0
Facebook
0
YouTube
0

No posts collected yet

We've found the office pages but haven't scanned their posts yet. Check back in 24 hours.

AI Search Visibility

62/100Building

Strengthen content consistency and paid amplification across the office to boost AI recommendations.

LowHigh
Review Authority
Strong
35/ 40

Google: 320 reviews · 4.5★ · REA: 341 reviews · 5.0★

Strong review authority across plenty of credible sources for AI to cite.

Social Presence
Strong
21/ 25

IG 950 followers · FB 141 followers

Strong multi-platform presence (1,091 followers). Wide enough to surface in AI search.

Content Consistency
Weak
0/ 20

Office activity score: 0/100

No recent posts. Start posting consistently so AI has fresh material to index.

Paid Amplification
Growing
6/ 15

Facebook pages linked · No active ads

Even $5/day on your top posts dramatically expands AI's reach.

Recent sales activity

· Public data
Sales in last 12 months177 sold by its agents
Current listingsNot fetched yet
Primary suburbSt Kilda

Profile completeness

50%
  • Agency logo
  • Brand colour
  • Phone number
  • Website
  • Company LinkedIn pageAdd LinkedIn →
  • Company Facebook pageAdd Facebook →
  • Company Instagram
  • Google reviews connected
  • Facebook ads running
  • At least 2 agents graded

Office data sourced from public real estate listings and the office's own social pages. Scores calculated from publicly available activity.

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