The office score combines the office's own channels with its agent roster. Scores and coverage are based on available public data.

McGrath - BATHURST logo
Bronze

McGrath - BATHURST

Real Estate AgencyMcGrath

129th of 150 McGrath offices by sales

4.4 · 161 reviews

Google

3/3 graded

Agent roster

59/100

AI visibility · Building

Bronze
33/100
Agency ScoreScored 15 Oct 2026
BronzeSilver

12 pts to Silver

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Market footprint

McGrath - BATHURST is a 3-agent McGrath office in ABERCROMBIE, NSW, active across 5 suburbs, with 31 sales by its agents in the last 12 months. This is what sellers find when they compare offices in this area.

Appears for

ABERCROMBIEPrimary suburbMcGrath129th of 150 by sales3 agents3 graded31 soldby its agents, 12 months4.4/5 on Google161 reviews

Where the office works

  • ABERCROMBIE
    2795
    1 agent
  • Bathurst
    2795
    1 agent
  • EGLINTON
    2795
    1 agent
  • GORMANS HILL
    2795
    1 agent
  • KELSO
    2795
    1 agent

Your next moves

· ABERCROMBIE offices average 30

#5 of 11 offices in ABERCROMBIE

20 points behind #1.

1

Connect the office Facebook or Instagram page

+17 to #2

Posting consistency is scored from the office's own pages. Until one is connected this dimension can't count.

Posting consistency scoreYouNot scored yetvsAverage of #2 to #3100

Matching them adds about 17 points to your overall score, enough to take #2.

2

Add video to the office feed

+5 to #3

Video reaches around 3x further than photos and shows vendors the office can market a home.

Video presence scoreYouNot scored yetvsAverage of #2 to #363

Matching them adds about 5 points to your overall score, enough to take #3.

3

Ask recent sellers for a Google review

+4 to #3

Reviews are the first thing a seller checks, and the top signal AI uses to recommend offices.

Reputation and reviews scoreYou20vsAverage of #2 to #336

Matching them adds about 4 points to your overall score, enough to take #3.

Your competitive position

Rank in

ABERCROMBIE

Office area

#5 of 11 scored offices

20 points behind #1.

Offices are ranked against every scored office in the same city, on the office score shown above.

Top 45% in your area#5 of 11
BottomTop
Bronze

33

Office score

+3 vs area

30

Area avg

PostingNo data
EngagementNo data
Reputation and reviews-28 vs avg
VideoNo data
CreativeNo data
ReachNo data
Agent roster+13 vs avg
Inside McGrath#44 of 86 in NSW
McGrath average37/100 -4

Top offices in ABERCROMBIE

Office scores combine each office's own channels with its agent roster.

Digital presence breakdown

· Office channels 65%, agent roster 35%
Office channels65%

Posting consistency

Office page posting cadence

No data

Audience engagement

Interaction per follower on office pages

No data

Reputation and reviews

Google and Facebook reviews

20

Video presence

Share of video posts, plus YouTube

No data

Creative quality

Like rate on office posts

No data

Reach and amplification

Organic and paid Facebook reach

No data
Agent roster35%

Agent roster

Adoption and quality of your team

37

Agents at this office· 3

Graded
3 of 3
Posted, 30 days
-
Agent posts, 30 days
-
Agents with a linked profile
Instagram
3
agents
Facebook
1
agents
LinkedIn
1
agents
YouTube
0
agents
TikTok
0
agents

Social proof

Google
4.4/5

161 reviews on Google

Latest: 9 months ago

View reviews
realestate.com.au
31sold

by 3 agents, last 12 months

View office on REA
Facebook
Office page linked

Agents tracked separately

Open page

Facebook ads

No Facebook pages detected for this office

No data

What clients say · Public

McGrath - BATHURST has 161 reviews on Google

4.4average rating
See all on Google →
  • 9 months ago

    I have had an excellent experience as a tenant with Katie being an incredible property manager, and First National going above and beyond even from before our tenancy started. Jarod went out of his way to organise a viewing of the property the day after we spoke. They were professional, approachable, and very responsive whenever I had a question or maintenance request. Everything was handled quickly and smoothly, which makes living in the property stress-free. I really appreciate the clear communication and genuine care. Highly recommended.

    Sam GibbGoogle
  • 9 months ago

    We have had such a positive experience finding a rental with First National Bathurst. Finding a new place can be quite stressful but Katie has been so helpful with helping us find a place to call home and then answering all the questions we had following! The whole team is really professional and friendly and we're glad to have found a place through them.

  • 12 months ago

    Morgan is a godsend! I am a real estate agent myself and I needed a property manager I could trust as I'm busy running my own sales hours and hours way. She is a class act and as someone that has been in the industry for many years, she is a cut above the rest in all aspects. HIGHLY recommend.

    Kane HoweGoogle

Recent posts

· Office pages, last 30 days
Office posts
0
Instagram
0
Facebook
0
YouTube
0

No posts collected yet

We've found the office pages but haven't scanned their posts yet. Check back in 24 hours.

AI Search Visibility

59/100Building

Strengthen content consistency and paid amplification across the office to boost AI recommendations.

LowHigh
Review Authority
Strong
34/ 40

Google: 161 reviews · 4.4★ · REA: 49 reviews · 4.9★

Strong review authority across plenty of credible sources for AI to cite.

Social Presence
Strong
19/ 25

IG 91 followers · FB 53 followers

Great start with 144 combined followers. Push past 500 to strengthen credibility.

Content Consistency
Weak
0/ 20

Office activity score: 0/100

No recent posts. Start posting consistently so AI has fresh material to index.

Paid Amplification
Growing
6/ 15

Facebook pages linked · No active ads

Even $5/day on your top posts dramatically expands AI's reach.

Recent sales activity

· Public data
Sales in last 12 months31 sold by its agents
Current listingsNot fetched yet
Primary suburbABERCROMBIE

Profile completeness

90%
  • Agency logo
  • Brand colour
  • Phone number
  • Website
  • Company LinkedIn page
  • Company Facebook page
  • Company Instagram
  • Google reviews connected
  • Facebook ads running
  • At least 2 agents graded

Office data sourced from public real estate listings and the office's own social pages. Scores calculated from publicly available activity.

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