The office score combines the office's own channels with its agent roster. Scores and coverage are based on available public data.

McGrath - Armstrong Creek logo
Silver

McGrath - Armstrong Creek

Real Estate AgencyMcGrath

Armstrong Creek, VICInstagramFacebookLinkedInYouTube
32nd of 150 McGrath offices by sales

5.0 · 351 reviews

Google

7/7 graded

Agent roster

63/100

AI visibility · Building

Silver
49/100
Agency ScoreScored 15 Oct 2026
SilverGold

11 pts to Gold

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Market footprint

McGrath - Armstrong Creek is a 7-agent McGrath office in Armstrong Creek, VIC, active across 4 suburbs, with 297 sales by its agents in the last 12 months. This is what sellers find when they compare offices in this area.

Appears for

Mount DuneedPrimary suburbMcGrath32nd of 150 by sales7 agents7 graded297 soldby its agents, 12 months5.0/5 on Google351 reviews

Where the office works

  • Mount Duneed
    3217
    3 agents
  • Armstrong Creek
    3217
    2 agents
  • Ocean Grove
    3226
    1 agent
  • Torquay
    3228
    1 agent

Your next moves

· Armstrong Creek offices average 33

#3 of 12 offices in Armstrong Creek

2 points behind #2, 11 points behind #1.

1

Get more of your agents posting

+4 to #2

Roster adoption and quality are 35% of the office score. A team where everyone is switched on beats one or two stars carrying the rest.

Agent roster scoreYou39vsAverage of #1 to #245

Matching them adds about 4 points to your overall score, enough to take #2.

2

Ask recent sellers for a Google review

+2 to #2

Reviews are the first thing a seller checks, and the top signal AI uses to recommend offices.

Reputation and reviews scoreYou78vsAverage of #1 to #286

Matching them adds about 2 points to your overall score, enough to take #2.

Your competitive position

Rank in

Armstrong Creek

Office area

#3 of 12 scored offices

2 points behind #2, 11 points behind #1.

Offices are ranked against every scored office in the same city, on the office score shown above.

Top 25% in your area#3 of 12
BottomTop
Silver

49

Office score

+16 vs area

33

Area avg

PostingNo data
EngagementNo data
Reputation and reviews+32 vs avg
VideoNo data
CreativeNo data
ReachNo data
Agent roster+12 vs avg
Inside McGrath#8 of 24 in VIC
McGrath average37/100 +12

Top offices in Armstrong Creek

Office scores combine each office's own channels with its agent roster.

Digital presence breakdown

· Office channels 65%, agent roster 35%
Office channels65%

Posting consistency

Office page posting cadence

No data

Audience engagement

Interaction per follower on office pages

No data

Reputation and reviews

Google and Facebook reviews

78

Video presence

Share of video posts, plus YouTube

No data

Creative quality

Like rate on office posts

No data

Reach and amplification

Organic and paid Facebook reach

No data
Agent roster35%

Agent roster

Adoption and quality of your team

39

Agents at this office· 7

Graded
7 of 7
Posted, 30 days
-
Agent posts, 30 days
-
Agents with a linked profile
Instagram
4
agents
Facebook
2
agents
LinkedIn
6
agents
YouTube
0
agents
TikTok
0
agents

Social proof

Google
5.0/5

351 reviews on Google

Latest: 2 months ago

View reviews
realestate.com.au
297sold

by 7 agents, last 12 months

View office on REA
Facebook
Office page linked

Agents tracked separately

Open page

Facebook ads

No Facebook pages detected for this office

No data

What clients say · Public

McGrath - Armstrong Creek has 351 reviews on Google

5.0average rating
See all on Google →
  • 2 months ago

    Kat Smith does an absolute outstanding job looking after my rental property in charlemont. Her communication is excellent, and she always keeps me updated so I never have to chase her for information. Kat excels at finding high-quality tenants and always handles maintenance issues swiftly and efficiently. If you want a proactive and highly professional property manager who truly cares about your investment, I recommend Kat highly🙂

  • 3 months ago

    My partner and I have just brought our first home through Hayley from McGrath. She was nothing short of amazing in the process of buying our first home. Hayley was consistently accomodating, professional and very knowledgeable. We felt she was genuinely invested in supporting us through this whole process and went above and beyond to help us get the home. Hayley’s communication was fantastic and it helped a stressful process feel easy. Hayley was always supportive and honest and we are so grateful to have bought with her. Highly recommend buying/selling with Hayley!

  • 4 months ago

    Sam and Hayley were fantastic to work with from start to finish. They made the entire selling process smooth, stress-free, and achieved a great result for us. Their communication was excellent, they were professional, knowledgeable, and always available to answer our questions. We truly appreciated their dedication, honesty, and hard work throughout the campaign. I would highly recommend Sam and Hayley to anyone looking to buy or sell a property. Thank you both for your outstanding service!

Recent posts

· Office pages, last 30 days
Office posts
0
Instagram
0
Facebook
0
YouTube
0

No posts collected yet

We've found the office pages but haven't scanned their posts yet. Check back in 24 hours.

AI Search Visibility

63/100Building

Strengthen content consistency and paid amplification across the office to boost AI recommendations.

LowHigh
Review Authority
Strong
36/ 40

Google: 351 reviews · 5.0★ · REA: 404 reviews · 5.0★

Strong review authority across plenty of credible sources for AI to cite.

Social Presence
Strong
21/ 25

IG 1,196 followers · FB 75 followers

Strong multi-platform presence (1,271 followers). Wide enough to surface in AI search.

Content Consistency
Weak
0/ 20

Office activity score: 0/100

No recent posts. Start posting consistently so AI has fresh material to index.

Paid Amplification
Growing
6/ 15

Facebook pages linked · No active ads

Even $5/day on your top posts dramatically expands AI's reach.

Recent sales activity

· Public data
Sales in last 12 months297 sold by its agents
Current listingsNot fetched yet
Primary suburbMount Duneed

Profile completeness

60%
  • Agency logo
  • Brand colour
  • Phone number
  • Website
  • Company LinkedIn page
  • Company Facebook page
  • Company InstagramAdd Instagram →
  • Google reviews connected
  • Facebook ads running
  • At least 2 agents graded

Office data sourced from public real estate listings and the office's own social pages. Scores calculated from publicly available activity.

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