The office score combines the office's own channels with its agent roster. Scores and coverage are based on available public data.

Laing & Simmons - Parramatta | Granville | Oatlands | Carlingford logo
Bronze

Laing & Simmons - Parramatta | Granville | Oatlands | Carlingford

Real Estate AgencyIndependent office

Auburn, NSWInstagramFacebookLinkedInYouTube

4.9 · 160 reviews

Google

8/8 graded

Agent roster

65/100

AI visibility · Strong

Bronze
37/100
Agency ScoreScored 15 Oct 2026
BronzeSilver

8 pts to Silver

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Market footprint

Laing & Simmons - Parramatta | Granville | Oatlands | Carlingford is a 8-agent independent office in Auburn, NSW, active across 5 suburbs, with 200 sales by its agents in the last 12 months. This is what sellers find when they compare offices in this area.

Appears for

GranvillePrimary suburbIndependentSingle office8 agents8 graded200 soldby its agents, 12 months4.9/5 on Google160 reviews

Where the office works

  • Granville
    2142
    2 agents
  • MARSDEN PARK
    2765
    2 agents
  • MOUNT DRUITT
    2770
    2 agents
  • Auburn
    2144
    1 agent
  • Carlingford
    2118
    1 agent

Your next moves

· Auburn offices average 23

#5 of 24 offices in Auburn

13 points behind #4, 17 points behind #1.

1

Get more of your agents posting

+14 to #4

Roster adoption and quality are 35% of the office score. A team where everyone is switched on beats one or two stars carrying the rest.

Agent roster scoreYou27vsAverage of #2 to #446

Matching them adds about 14 points to your overall score, enough to take #4.

Your competitive position

Rank in

Auburn

Office area

#5 of 24 scored offices

13 points behind #4, 17 points behind #1.

Offices are ranked against every scored office in the same city, on the office score shown above.

Top 21% in your area#5 of 24
BottomTop
Bronze

37

Office score

+14 vs area

23

Area avg

PostingNo data
EngagementNo data
Reputation and reviews+27 vs avg
VideoNo data
CreativeNo data
ReachNo data
Agent roster+10 vs avg

Top offices in Auburn

Digital presence breakdown

· Office channels 65%, agent roster 35%
Office channels65%

Posting consistency

Office page posting cadence

No data

Audience engagement

Interaction per follower on office pages

No data

Reputation and reviews

Google and Facebook reviews

66

Video presence

Share of video posts, plus YouTube

No data

Creative quality

Like rate on office posts

No data

Reach and amplification

Organic and paid Facebook reach

No data
Agent roster35%

Agent roster

Adoption and quality of your team

27

Agents at this office· 8

Graded
8 of 8
Posted, 30 days
-
Agent posts, 30 days
-
Agents with a linked profile
Instagram
3
agents
Facebook
3
agents
LinkedIn
5
agents
YouTube
0
agents
TikTok
0
agents

Social proof

Google
4.9/5

160 reviews on Google

Latest: 7 months ago

View reviews
realestate.com.au
200sold

by 8 agents, last 12 months

View office on REA
Facebook

No data

Builds trust with your local audience.

Set up page

Facebook ads

No Facebook pages detected for this office

No data

Recent posts

· Office pages, last 30 days
Office posts
0
Instagram
0
Facebook
0
YouTube
0

No posts collected yet

We've found the office pages but haven't scanned their posts yet. Check back in 24 hours.

AI Search Visibility

65/100Strong

Likely to surface when buyers ask AI assistants about offices in the area.

LowHigh
Review Authority
Strong
36/ 40

Google: 160 reviews · 4.9★ · REA: 356 reviews · 5.0★

Strong review authority across plenty of credible sources for AI to cite.

Social Presence
Strong
23/ 25

IG 1,832 followers · FB 2,719 followers

Strong multi-platform presence (4,551 followers). Wide enough to surface in AI search.

Content Consistency
Weak
0/ 20

Office activity score: 0/100

No recent posts. Start posting consistently so AI has fresh material to index.

Paid Amplification
Growing
6/ 15

Facebook pages linked · No active ads

Even $5/day on your top posts dramatically expands AI's reach.

Recent sales activity

· Public data
Sales in last 12 months200 sold by its agents
Current listingsNot fetched yet
Primary suburbGranville

Profile completeness

60%
  • Agency logo
  • Brand colour
  • Phone number
  • Website
  • Company LinkedIn page
  • Company Facebook pageAdd Facebook →
  • Company Instagram
  • Google reviews connected
  • Facebook ads running
  • At least 2 agents graded

Office data sourced from public real estate listings and the office's own social pages. Scores calculated from publicly available activity.

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