The office score combines the office's own channels with its agent roster. Scores and coverage are based on available public data.

King and Heath First National - Bairnsdale logo
Bronze

King and Heath First National - Bairnsdale

Real Estate AgencyKing and Heath First National

1st of 4 King and Heath First National offices by sales

4.8 · 251 reviews

Google

8/8 graded

Agent roster

61/100

AI visibility · Building

Bronze
26/100
Agency ScoreScored 21 Oct 2026
BronzeSilver

19 pts to Silver

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Market footprint

King and Heath First National - Bairnsdale is a 8-agent King and Heath First National office in Bairnsdale, VIC, active across 4 suburbs, with 237 sales by its agents in the last 12 months. This is what sellers find when they compare offices in this area.

Appears for

BairnsdalePrimary suburbKing and Heath First National1st of 4 by sales8 agents8 graded237 soldby its agents, 12 months4.8/5 on Google251 reviews

Where the office works

  • Bairnsdale
    3875
    5 agents
  • Eagle Point
    3878
    1 agent
  • Lindenow
    3865
    1 agent
  • Newlands Arm
    3875
    1 agent

Your next moves

· Bairnsdale offices average 28

#4 of 7 offices in Bairnsdale

1 point behind #3, 29 points behind #1.

1

Get more of your agents posting

+27 to #2

Roster adoption and quality are 35% of the office score. A team where everyone is switched on beats one or two stars carrying the rest.

Agent roster scoreYou8vsAverage of #1 to #344

Matching them adds about 27 points to your overall score, enough to take #2.

Your competitive position

Rank in

Bairnsdale

Office area

#4 of 7 scored offices

1 point behind #3, 29 points behind #1.

Offices are ranked against every scored office in the same city, on the office score shown above.

Top 57% in your area#4 of 7
BottomTop
Bronze

26

Office score

-2 vs area

28

Area avg

PostingNo data
EngagementNo data
Reputation and reviews+44 vs avg
VideoNo data
CreativeNo data
ReachNo data
Agent roster-18 vs avg
Inside King and Heath First National#3 of 4 in VIC
King and Heath First National average33/100 -7

Top offices in Bairnsdale

Office scores combine each office's own channels with its agent roster.

Digital presence breakdown

· Office channels 65%, agent roster 35%
Office channels65%

Posting consistency

Office page posting cadence

No data

Audience engagement

Interaction per follower on office pages

No data

Reputation and reviews

Google and Facebook reviews

78

Video presence

Share of video posts, plus YouTube

No data

Creative quality

Like rate on office posts

No data

Reach and amplification

Organic and paid Facebook reach

No data
Agent roster35%

Agent roster

Adoption and quality of your team

8

Agents at this office· 8

Graded
8 of 8
Posted, 30 days
-
Agent posts, 30 days
-
Agents with a linked profile
Instagram
0
agents
Facebook
2
agents
LinkedIn
2
agents
YouTube
0
agents
TikTok
0
agents

Social proof

Google
4.8/5

251 reviews on Google

Latest: a month ago

View reviews
realestate.com.au
237sold

by 8 agents, last 12 months

View office on REA
Facebook
Office page linked

Shared with 2 other offices · content counted at 50%

Open page

Facebook ads

No Facebook pages detected for this office

No data

What clients say · Public

King and Heath First National - Bairnsdale has 251 reviews on Google

4.8average rating
See all on Google →
  • a month ago

    We viewed a house in Bairnsdale that we were interested in purchasing. Following that we had a second viewing and then attended an open night. Subsequently, we made an offer that was accepted conditional on selling our own home. We were unsuccessful in selling our property in the agreed timeframe but Lynette was able to negotiate an extension of 4 weeks.However, as we were still unable to sell, our offer lapsed. After 12 weeks on the market we were made an offer on our home and Lynette was able to renegotiate a successful offer for the Bairnsdale home. Lynette was punctual to appointments and in returning ‘phone calls, messages and emails. We found her pleasant, accommodating and professional in all of our dealings.

  • 3 months ago

    We have had such a positive experience with Jo at King & Heath First National Real Estate. Jo is genuinely one of the loveliest and most understanding property managers we have dealt with. She is always approachable, kind and willing to listen, and she goes above and beyond to make sure any issues are followed up and sorted out properly. Her communication is always great, and she makes you feel heard and supported rather than just another tenant. We truly appreciate everything Jo has done for us and couldn’t recommend her highly enough! Thank you, Jo, for everything you do at King & Heath First National Real Estate!

  • 3 months ago

    We have had a wonderful experience renting through Megan Smith at First National King & Heath. Megan has always been incredibly helpful, understanding and approachable, especially when unexpected circumstances have come up. Communication has always been excellent and she has been quick to respond to any questions or concerns we have had about the property. Nothing has ever felt like too much trouble and we have always felt supported as tenants. We really appreciate her professionalism, kindness and understanding, and would highly recommend Megan to anyone looking for a property manager. We are happy to be sticking with Megan moving forward. 😊

Recent posts

· Office pages, last 30 days
Office posts
0
Instagram
0
Facebook
0
YouTube
0

This Instagram page is shared across 3 offices. Content on a shared page counts at 50% toward each office's score.

Also used by King and Heath First National - Lakes Entrance, King and Heath First National - Paynesville. An office-level page restores full credit.

This Facebook page is shared across 3 offices. Content on a shared page counts at 50% toward each office's score.

Also used by King and Heath First National - Lakes Entrance, King and Heath First National - Paynesville. An office-level page restores full credit.

No posts collected yet

We've found the office pages but haven't scanned their posts yet. Check back in 24 hours.

AI Search Visibility

61/100Building

Strengthen content consistency and paid amplification across the office to boost AI recommendations.

LowHigh
Review Authority
Strong
36/ 40

Google: 251 reviews · 4.8★ · REA: 84 reviews · 5.0★

Strong review authority across plenty of credible sources for AI to cite.

Social Presence
Strong
19/ 25

IG present · FB 142 followers

Great start with 142 combined followers. Push past 500 to strengthen credibility.

Content Consistency
Weak
0/ 20

Office activity score: 0/100

No recent posts. Start posting consistently so AI has fresh material to index.

Paid Amplification
Growing
6/ 15

Facebook pages linked · No active ads

Even $5/day on your top posts dramatically expands AI's reach.

Recent sales activity

· Public data
Sales in last 12 months237 sold by its agents
Current listingsNot fetched yet
Primary suburbBairnsdale

Profile completeness

90%
  • Agency logo
  • Brand colour
  • Phone number
  • Website
  • Company LinkedIn page
  • Company Facebook page
  • Company Instagram
  • Google reviews connected
  • Facebook ads running
  • At least 2 agents graded

Office data sourced from public real estate listings and the office's own social pages. Scores calculated from publicly available activity.

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