The office score combines the office's own channels with its agent roster. Scores and coverage are based on available public data.

Hayeswinckle - Lara logo
Silver

Hayeswinckle - Lara

Real Estate AgencyHayeswinckle

3rd of 3 Hayeswinckle offices by sales

4.1 · 54 reviews

Google

3/3 graded

Agent roster

61/100

AI visibility · Building

Silver
51/100
Agency ScoreScored 21 Oct 2026
SilverGold

9 pts to Gold

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Market footprint

Hayeswinckle - Lara is a 3-agent Hayeswinckle office in Lara, VIC, active across 1 suburb, with 152 sales by its agents in the last 12 months. This is what sellers find when they compare offices in this area.

Appears for

LaraPrimary suburbHayeswinckle3rd of 3 by sales3 agents3 graded152 soldby its agents, 12 months4.1/5 on Google54 reviews

Where the office works

  • Lara
    3212
    3 agents

Your next moves

· Lara offices average 33

#1 of 6 offices in Lara

2 points clear of #2.

Your office is scoring well across all dimensions. Keep up the consistency.

Your competitive position

Rank in

Lara

Office area

#1 of 6 scored offices

2 points clear of #2.

Offices are ranked against every scored office in the same city, on the office score shown above.

Top 17% in your area#1 of 6
BottomTop
Silver

51

Office score

+18 vs area

33

Area avg

PostingNo data
EngagementNo data
Reputation and reviews+5 vs avg
VideoNo data
CreativeNo data
ReachNo data
Agent roster+27 vs avg
Inside Hayeswinckle#2 of 3 in VIC
Hayeswinckle average48/100 +3

Top offices in Lara

Office scores combine each office's own channels with its agent roster.

Digital presence breakdown

· Office channels 65%, agent roster 35%
Office channels65%

Posting consistency

Office page posting cadence

No data

Audience engagement

Interaction per follower on office pages

No data

Reputation and reviews

Google and Facebook reviews

38

Video presence

Share of video posts, plus YouTube

No data

Creative quality

Like rate on office posts

No data

Reach and amplification

Organic and paid Facebook reach

No data
Agent roster35%

Agent roster

Adoption and quality of your team

55

Agents at this office· 3

Graded
3 of 3
Posted, 30 days
1 of 3
Agent posts, 30 days
4
Agents with a linked profile
Instagram
2
agents
Facebook
2
agents
LinkedIn
2
agents
YouTube
0
agents
TikTok
0
agents

Social proof

Google
4.1/5

54 reviews on Google

Latest: a month ago

View reviews
realestate.com.au
152sold

by 3 agents, last 12 months

View office on REA
Facebook
Office page linked

Agents tracked separately

Open page

Facebook ads

No Facebook pages detected for this office

No data

What clients say · Public

Hayeswinckle - Lara has 54 reviews on Google

4.1average rating
See all on Google →
  • a month ago

    Had a great experience with Hayeswinckle Lara. The rental process was smooth and easy, and Sharyn was very professional and helpful throughout. The staff were also welcoming and professional. Highly recommend!

  • 5 months ago

    Matt and Marja exceeded every expectation we had when selling our home. The old saying goes, “say what you do and do what you say,” and that is exactly what Matt delivered from day one. Every promise was backed up with action, communication, honesty and genuine professionalism. No matter when we called, Matt answered. If he missed us, he called straight back. Throughout the entire process we were constantly kept in the loop and always felt like we were their priority. Selling a home can be stressful, but Matt and Marja made the whole experience feel smooth, transparent and under control. What really stood out was the effort and pride Matt put into every single detail. Even when it came to the advertising photos and videos, he made sure everything was positioned perfectly and presented at its absolute best. It was never a “that’ll do” attitude or just taking a quick photo to get it done. He genuinely cared about showcasing our home properly and getting the best possible result, and you could see that effort in everything he did. What sets them apart is that they genuinely care about getting the best outcome for their clients, not just making a sale. Their honesty, work ethic and attention to detail are second to none. You can tell very quickly that they’re not your average real estate agents — they go above and beyond in every aspect. If I ever sell in Lara again, I wouldn’t even contemplate using another agent. Matt is quite simply the best in the business, and together with Marja they make an incredible team. We cannot recommend them highly enough.

    Chris BoxGoogle
  • a year ago

    Marja has been absolutely wonderful in helping us find our perfect first home ! She was very helpful, positive and was always there to quickly answer all my many many questions that I had , no matter the time of day ! She really made us feel welcome and excited about the sale and gave us alot of helpful advice... and when it was time to collect the keys - she had a house warming gift waiting for us. I 100% recommend Marja and hayeswinckle for any real estate business you may have.

Recent posts

· Office pages, last 30 days
Office posts
0
Instagram
0
Facebook
0
YouTube
0

This LinkedIn page is shared across 5 offices. Content on a shared page counts at 50% toward each office's score.

Also used by Hayeswinckle Drysdale, Hayeswinckle - East Geelong, Hayeswinckle - HIGHTON, Hayeswinckle Newtown. An office-level page restores full credit.

No posts collected yet

We've found the office pages but haven't scanned their posts yet. Check back in 24 hours.

AI Search Visibility

61/100Building

Strengthen content consistency and paid amplification across the office to boost AI recommendations.

LowHigh
Review Authority
Strong
34/ 40

Google: 54 reviews · 4.1★ · REA: 138 reviews · 5.0★

Strong review authority across plenty of credible sources for AI to cite.

Social Presence
Strong
21/ 25

IG present · FB 1,585 followers

Strong multi-platform presence (1,585 followers). Wide enough to surface in AI search.

Content Consistency
Weak
0/ 20

Office activity score: 0/100

No recent posts. Start posting consistently so AI has fresh material to index.

Paid Amplification
Growing
6/ 15

Facebook pages linked · No active ads

Even $5/day on your top posts dramatically expands AI's reach.

Recent sales activity

· Public data
Sales in last 12 months152 sold by its agents
Current listingsNot fetched yet
Primary suburbLara

Profile completeness

90%
  • Agency logo
  • Brand colour
  • Phone number
  • Website
  • Company LinkedIn page
  • Company Facebook page
  • Company Instagram
  • Google reviews connected
  • Facebook ads running
  • At least 2 agents graded

Office data sourced from public real estate listings and the office's own social pages. Scores calculated from publicly available activity.

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