The office score combines the office's own channels with its agent roster. Scores and coverage are based on available public data.

Collings Real Estate logo
Silver

Collings Real Estate

Real Estate AgencyIndependent office

4.7 · 157 reviews

Google

7/8 graded

Agent roster

66/100

AI visibility · Strong

Silver
46/100
Agency ScoreScored 15 Oct 2026
SilverGold

14 pts to Gold

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Market footprint

Collings Real Estate is a 8-agent independent office in Hawthorn, VIC, active across 4 suburbs, with 160 sales by its agents in the last 12 months. This is what sellers find when they compare offices in this area.

Appears for

NorthcotePrimary suburbIndependentSingle office8 agents7 graded160 soldby its agents, 12 months4.7/5 on Google157 reviews

Where the office works

  • Northcote
    3070
    3 agents
  • Hawthorn
    3122
    2 agents
  • Heidelberg West
    3081
    2 agents
  • Heidelberg Heights
    3081
    1 agent

Your next moves

· Hawthorn offices average 37

#2 of 4 offices in Hawthorn

21 points behind #1.

1

Get more of your agents posting

+33 to #1

Roster adoption and quality are 35% of the office score. A team where everyone is switched on beats one or two stars carrying the rest.

Agent roster scoreYou39vs#1 office83

Matching them adds about 33 points to your overall score, enough to take #1.

Your competitive position

Rank in

Hawthorn

Office area

#2 of 4 scored offices

21 points behind #1.

Offices are ranked against every scored office in the same city, on the office score shown above.

Top 50% in your area#2 of 4
BottomTop
Silver

46

Office score

+9 vs area

37

Area avg

PostingNo data
EngagementNo data
Reputation and reviews+25 vs avg
VideoNo data
CreativeNo data
ReachNo data
Agent roster+7 vs avg

Top offices in Hawthorn

Office scores combine each office's own channels with its agent roster.

Digital presence breakdown

· Office channels 65%, agent roster 35%
Office channels65%

Posting consistency

Office page posting cadence

No data

Audience engagement

Interaction per follower on office pages

No data

Reputation and reviews

Google and Facebook reviews

66

Video presence

Share of video posts, plus YouTube

No data

Creative quality

Like rate on office posts

No data

Reach and amplification

Organic and paid Facebook reach

No data
Agent roster35%

Agent roster

Adoption and quality of your team

39

Agents at this office· 8

Graded
7 of 8
Posted, 30 days
1 of 8
Agent posts, 30 days
25
Agents with a linked profile
Instagram
1
agents
Facebook
2
agents
LinkedIn
1
agents
YouTube
0
agents
TikTok
0
agents

Social proof

Google
4.7/5

157 reviews on Google

Latest: 3 months ago

View reviews
realestate.com.au
160sold

by 8 agents, last 12 months

View office on REA
Facebook
Office page linked

Agents tracked separately

Open page

Facebook ads

Office has 1 Facebook page but no live ads

No ads

What clients say · Public

Collings Real Estate has 157 reviews on Google

4.7average rating
See all on Google →
  • 3 months ago

    Highly recommend Collings Real Estate. Spiros and Paul were fantastic to deal with. Provided strong communication and guidance through the whole process of selling our home. They helped us get the results we wanted and showed incredible local knowledge which we didn't get from other agents.

  • 5 months ago

    Dealt with Caleb and Daniel, they were excellent property managers who directed me in the right direction throughout the whole process. Both were professional, approachable, and always quick to respond to any questions I had. Really appreciated their support and guidance. Highly recommend!

  • 6 months ago

    I had the unique experience of working with Collings from both sides as a renter ending my lease and as a first-time buyer purchasing my apartment and I couldn’t be more grateful for how smooth both processes were. Daniel and Christian were consistently clear, responsive, and professional throughout. Breaking a lease can often feel stressful and uncertain, but they made the process straightforward and easy to navigate. At the same time, as a first-home buyer, I really appreciated how patient and transparent they were in guiding me through each step, making what could have been overwhelming feel manageable and even exciting. I understand that not everyone has positive experiences with real estate agents, whether renting or buying, but in my case, I can only speak highly of the support I received. Thank you both for making such a big transition in my life feel seamless.

Recent posts

· Office pages, last 30 days
Office posts
0
Instagram
0
Facebook
0
YouTube
0

No posts collected yet

We've found the office pages but haven't scanned their posts yet. Check back in 24 hours.

AI Search Visibility

66/100Strong

Likely to surface when buyers ask AI assistants about offices in the area.

LowHigh
Review Authority
Strong
35/ 40

Google: 157 reviews · 4.7★ · REA: 128 reviews · 5.0★

Strong review authority across plenty of credible sources for AI to cite.

Social Presence
Strong
25/ 25

IG present · FB 11,000 followers

Strong multi-platform presence (11,000 followers). Wide enough to surface in AI search.

Content Consistency
Weak
0/ 20

Office activity score: 0/100

No recent posts. Start posting consistently so AI has fresh material to index.

Paid Amplification
Growing
6/ 15

Facebook pages linked · No active ads

Even $5/day on your top posts dramatically expands AI's reach.

Recent sales activity

· Public data
Sales in last 12 months160 sold by its agents
Current listingsNot fetched yet
Primary suburbNorthcote

Profile completeness

90%
  • Agency logo
  • Brand colour
  • Phone number
  • Website
  • Company LinkedIn page
  • Company Facebook page
  • Company Instagram
  • Google reviews connected
  • Facebook ads running
  • At least 2 agents graded

Office data sourced from public real estate listings and the office's own social pages. Scores calculated from publicly available activity.

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