Scores roll up from individual agent grades. Empty sections become claimable when this office is verified by a principal.

Peters Real Estate logo
Silver

Peters Real Estate

Real Estate AgencyPeters Real Estate

Buchanan, NSWInstagramFacebookLinkedInYouTube
5 agents1st of 2 Peters Real Estate officesActive in 5 suburbs457 sold in 12 months (top agents)

4.6 stars

Latest review: 4 months ago

Live · LinkedIn page

Company page

45 /100 brand avg

Peters Real Estate benchmark

4/5 graded

Agent coverage

Silver
45/100
Agency Score
SilverSilver

15 pts to Silver

Your next moves

  • 1

    Lift average score by 35 points to hit Gold

    Sellers compare offices before choosing

    Coach your weakest agents on Posting Consistency and Video Presence. These two dimensions carry the most weight and respond fastest to change.

  • 2

    Run a Facebook ads campaign

    Keeps your office in front of local vendors

    Paid reach is 40% of the Reach & Amplification dimension. A small monthly spend lifts the whole office's score.

  • 3

    Add your missing company social pages

    Vendors check your social presence

    Company Instagram currently empty.

Score breakdown

Posting Consistency

Avg cadence across the office

37

Audience Engagement

Avg interaction per follower

53

Reputation & Reviews

Trust signals across platforms

85

Video Presence

Share of video posts

8

Creative Quality

Visual quality and consistency

46

Reach & Amplification

Organic and paid reach

60

Posting & presence

Posts published (30d)
-
Active posters (30d)
-
By platform
-
Platform inventory
Instagram
3
agents
Facebook
4
agents
LinkedIn
2
agents
YouTube
0
absent
TikTok
0
absent

AI Search Visibility

75/100Strong

Likely to surface when buyers ask AI assistants about offices in the area.

LowHigh
Review Authority
Strong
39/ 40

Google: 218 reviews · 4.6★ · REA: 339 reviews · 5.0★ · FB: 9 ratings

Strong review authority across plenty of credible sources for AI to cite.

Social Presence
Strong
23/ 25

IG 586 followers · FB 1,585 followers

Strong multi-platform presence (2,171 followers). Wide enough to surface in AI search.

Content Consistency
Weak
7/ 20

Office activity score: 37/100

Posting too infrequently. Aim for 3+ posts a week.

Paid Amplification
Growing
6/ 15

Facebook pages linked · No active ads

Even $5/day on your top posts dramatically expands AI's reach.

Profile completeness

80%
  • Agency logo
  • Brand color
  • Phone number
  • Website / domain
  • Company LinkedIn page
  • Company Facebook page
  • Company InstagramAdd Instagram →
  • Google reviews connected
  • Facebook ads running
  • At least 2 agents graded

Service footprint

  • East Maitland
    2323
    2 agents
  • Buchanan
    2321
    1 agent
  • Farley
    2321
    1 agent
  • Lochinvar
    2321
    1 agent
  • Paterson
    2323
    1 agent
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Grade me as an agent

Your competitive position

#1 of 1 office

in Buchanan

Silver

45

Office Score

On par with area

45

Area Avg

Posting-4 vs avg
Engagement+22 vs avg
Video-15 vs avg
Creative+19 vs avg
Reach+42 vs avg
Inside Peters Real Estate#1 of 2 in NSW
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