The office score combines the office's own channels with its agent roster. Scores and coverage are based on available public data.
McFarlane Real Estate - Newcastle & Lake Macquarie Regions
Real Estate Agency · Independent office
4.8 · 374 reviews
2/2 graded
Agent roster
49/100
AI visibility · Building
11 pts to Gold
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Market footprint
McFarlane Real Estate - Newcastle & Lake Macquarie Regions is a 2-agent independent office in Argenton, NSW, with 50 sales by its agents in the last 12 months. This is what sellers find when they compare offices in this area.
Appears for
Where the office works
No service area data on file yet.
Your next moves
· Argenton offices average 49#1 of 1 office in Argenton
The only scored office here so far.
Your office is scoring well across all dimensions. Keep up the consistency.
Your competitive position
Rank in
Argenton
Office area#1 of 1 scored office
The only scored office here so far.
Offices are ranked against every scored office in the same city, on the office score shown above.
49
Office score
On par with area49
Area avg
Digital presence breakdown
· Office channels 65%, agent roster 35%Posting consistency
Office page posting cadence
Audience engagement
Interaction per follower on office pages
Reputation and reviews
Google and Facebook reviews
Video presence
Share of video posts, plus YouTube
Creative quality
Like rate on office posts
Reach and amplification
Organic and paid Facebook reach
Agent roster
Adoption and quality of your team
Agents at this office· 2
What clients say · Public
McFarlane Real Estate - Newcastle & Lake Macquarie Regions has 374 reviews on Google
- 2 weeks ago
It’s so lovely to acknowledge people who have made a positive difference when it comes to Real Estate. I had a wonderful experience renting through McFarlane Real Estate at Cardiff. Jane and Nick were always kind, friendly and helpful. Nothing was ever too much trouble, and they were always a pleasure to deal with. I truly appreciate their support and would highly recommend them. Thanks guys once again. Dianne Adamson
- 3 weeks ago
Alex was fantastic to deal with while purchasing a property in Cardiff. She was friendly, accommodating, and made the whole buying process as easy and stress-free as possible. Communication was excellent throughout, and nothing was ever too much trouble. We highly recommend Alex and would gladly work with her again in the future
- 4 months ago
Selling my late father's house at Fifth St Cardiff South was one of the most emotional and challenging experiences my family and I have faced. Throughout the entire process, Luca Ratcliff and Jacob McFarlane demonstrated an exceptional level of professionalism, empathy, and genuine care that went far beyond our expectations. From our very first meeting, both Luca and Jacob were incredibly sensitive to the circumstances surrounding the sale. They understood that this was not simply a property transaction, but the closing of an important chapter in our family's life. Their patience, compassion, and respectful approach helped make a difficult process far more manageable. Their communication was outstanding, keeping us informed every step of the way while always taking the time to answer questions and provide reassurance when needed. They handled every aspect of the sale with integrity, professionalism, and attention to detail, giving us complete confidence that we were in capable hands. Most importantly, Luca and Jacob treated our family with kindness and understanding during a very emotional time. Their support, empathy, and dedication never wavered, and we will always be grateful for the care they showed throughout the entire journey. I cannot recommend Luca Ratcliff and Jacob McFarlane highly enough. They are not only exceptional real estate professionals but genuinely compassionate people who truly care about their clients.
Recent posts
· Office pages, last 30 daysNo posts collected yet
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AI Search Visibility
Strengthen content consistency and paid amplification across the office to boost AI recommendations.
Google: 374 reviews · 4.8★ · REA: 5 reviews · 5.0★
Good foundation. Growing Google reviews will have the biggest impact.
IG present · FB present
Great start with 0 combined followers. Push past 500 to strengthen credibility.
Office activity score: 0/100
No recent posts. Start posting consistently so AI has fresh material to index.
Facebook pages linked · No active ads
Even $5/day on your top posts dramatically expands AI's reach.
Recent sales activity
· Public dataProfile completeness
- Agency logo
- Brand colour
- Phone number
- Website
- Company LinkedIn page
- Company Facebook page
- Company Instagram
- Google reviews connected
- Facebook ads running
- At least 2 agents graded
Office data sourced from public real estate listings and the office's own social pages. Scores calculated from publicly available activity.
See your full agency grade. Free.
Verify as the principal of McFarlane Real Estate - Newcastle & Lake Macquarie Regions to unlock your full breakdown, next moves and agent roster.
- Full breakdown across all 7 score dimensions
- Office next moves with point maths
- Agent leaderboard inside your office
- Verified by SMS to your principal mobile
- Free during beta, takes 2 minutes
Not the principal? Forward this page to them.
An agent here? Get your own grade →
Your competitive position
Rank in
Argenton
Office area#1 of 1 scored office
The only scored office here so far.
Offices are ranked against every scored office in the same city, on the office score shown above.
49
Office score
On par with area49
Area avg